Lead Generation Specialist

HireHawk; Remote; ZAR 200 000 - 300 000; Full time

Job summary

A legal marketing firm is looking for a Marketing Outreach Specialist to generate new cases through strategic outreach. This remote role requires a self-starter with strong written communication skills who can execute campaigns on platforms like LinkedIn and Reddit. The ideal candidate will have a bachelor's degree and a track record in lead generation, showcasing creativity in crafting outreach strategies. Benefits include access to a perks marketplace and flexible payment options.

Benefits

Access to a $200k+ perk marketplace

Access to earnings before payday

On-time, in-currency pay

Qualifications

• Bachelor's degree from an accredited institution.
• Professional experience in marketing outreach and lead generation.
• Proficiency in using platforms for writing outreach.

Responsibilities

• Identify potential plaintiffs through audience analysis.
• Execute campaigns on platforms like LinkedIn and Reddit.
• Develop creative marketing strategies for outreach.
• Take ownership of marketing initiatives and performance tracking.

Skills

Lead generation

Written communication

Strategic marketing

Proactive problem-solving

Creativity

Education

Bachelor's degree

Tools

LinkedIn

Reddit

Job description

Job Type: Full-time, long-term contractor

Workplace: Remote

Schedule: Full-time, aligned with U.S. business hours (Pacific Time Zone)

Compensation: $1,300 - $1,500 USD

We are seeking a creative Marketing Outreach Specialist to generate new plaintiff and class action cases through targeted written outreach and strategic marketing initiatives. This mid‑senior level role focuses on lead generation through platforms like LinkedIn, Reddit, and email campaigns. The position requires a self‑starting professional who can identify target audiences, design outreach campaigns, and execute independently in a remote environment. You'll be responsible for researching potential plaintiffs, developing creative messaging, and continuously refining approaches to acabar response rates. This is not a phone‑based sales role, but rather a strategic marketing position requiring strong written communication skills and proactive problem‑solving abilities.

A dynamic law practice specializing in plaintiff and class action litigation, seeking innovative marketing professionals to drive case generation through strategic outreach initiatives.

We're looking for a creative and resourceful problem‑solver who thrives as a self‑starter, bringing fresh ideas and proposing innovative solutions. The ideal candidate is comfortable working independently in a remote environment with strong written communication skills, demonstrating curiosity, proactivity, and a results‑oriented mindset.

Responsibilities

• Identify and research potential plaintiffs and class representatives through strategic targeting and audience analysis.
• Execute written outreach campaigns across multiple platforms including LinkedIn, Reddit, and email to generate qualified leads.
• Develop and propose creative marketing strategies and messaging tailored to specific audiences and case types.
• Take full ownership of marketing initiatives from conceptualization through execution and performance tracking.
• Continuously test and refine outreach approaches to optimize response rates and improve campaign effectiveness.

Qualifications

• Candidate must possess a bachelor's degree from an accredited institution.
• Candidate must have demonstrable professional experience in marketing outreach, lead generation, or growth‑focused marketing at a mid‑senior career level.
• Candidate must have proven experience conducting written outreach through email, platform messaging, and InMail communication channels.
• Candidate must demonstrate proficiency in using professional networking platforms like LinkedIn, LinkedIn Navigator, and Reddit for prospecting and targeted outreach.
• Candidate must have documented experience in researching and identifying precise target audiences for marketing campaigns.
• Candidate must show a track record of independently creating and executing comprehensive outreach campaigns and marketing strategies.
• Candidate must have experience in systematically mining professional platforms to source and qualify prospects aligned with specific campaign objectives.
• Candidate must exhibit strong mandATORY capability in screening and qualifying potential leads before transferring them to subsequent stages.
• Candidate must be able to work effectively in a remote professional environment with minimal direct supervision.
• Candidate must demonstrate consistent creativity and proactive strategic thinking, capable of proposing innovative marketing approaches without requiring extensive guidance.

Benefits

• Access to a $200k+ perk marketplace with instant discounts on 150+ services.
• Access up to 50% of approved earnings before payday (no credit checks or fees).
• On‑time, in‑currency pay.