Influencer Marketing Manager

Moburst; Johannesburg; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A full-service digital marketing agency is seeking an Influencer Marketing Manager to develop and execute strategies that leverage influencer activities towards measurable KPIs. The ideal candidate will have 1-2 years of experience in influencer marketing, strong analytical skills, and a creative mindset to develop innovative strategies. Excellent communication, negotiation, and project management skills are essential. Familiarity with social media trends and platforms, alongside a native proficiency in English, is required.

Qualifications

• 1-2 years of experience in influencer marketing, preferably in a digital marketing agency.
• Strong understanding of social media platforms and influencer marketing trends.
• Analytical mindset with a focus on data-driven actions.

Responsibilities

• Develop and execute Influencer Marketing strategies.
• Search, vet, negotiate, and onboard influencers.
• Build relationships with prominent influencers.
• Research industry experts, competitors, and target audiences.
• Brainstorm creative approaches to influencer campaigns.

Skills

Influencer marketing trends

Analytical skills

Negotiation skills

Presentation skills

Creativity

Project management

Job description

Moburst is a full-service mobile-first digital agency that propels companies into category leaders through AI-powered marketing. Our methodology is driven by a proprietary AI program, with dedicated experts embedded in every department to pioneer intelligent solutions that deliver unparalleled client growth.

Trusted by global leaders from startups to enterprises like Google, Uber, Samsung, and Reddit, we deliver end-to-end results across the full marketing stack. Our expertise spans data-driven strategy, full-funnel organic growth (ASO/SEO/AEO), award-winning creative, digital transformation with dev teams, and intelligent media planning and buying execution.

As an Influencer Marketing Manager, you will be in charge of onboarding influencers towards specific marketing goals. You will develop compelling strategies to leverage influencer activity towards measurable KPIs, and build strong business relationships with the prominent influencers. You will also have the ability to build and maintain new activities and relationships independently; have both great interpersonal and negotiation skills, and possess a strong affinity to social media trends and innovations.

Responsibilities

• Develop and execute Influencer Marketing strategies
• Search, vet, negotiate, and onboard influencers based on said strategy
• Build relationships with prominent influencers
• Research relevant industry experts, competitors, target audiences, and users
• Brainstorm new, creative approaches to influencer campaigns
• Be involved in emerging trends, technologies, and influencers

Requirements

• 1-2 years of experience in influencer marketing, preferably within a digital marketing agency
• Strong understanding of influencer marketing trends and social media platforms
• Powerful analytical skills with a data-driven mindset
• Native English speaker- A must. Another language – an advantage
• Creative thinker with the ability to develop innovative influencer strategies
• Results-oriented mindset with a focus on data-driven decision-making.
• Exceptional communication and negotiation skills.
• Team player with the ability to collaborate effectively with clients and colleagues
• Excellent project management and organizational skills, with great presentation skills