Head of E‑Commerce Growth & Marketing (Remote)

The Legends Agency; Remote; ZAR 500 000 - 600 000; Full time

Job summary

A digital wellness brand is seeking a Head of E-Commerce Marketing to shape and drive the e-commerce strategy. The candidate will lead all digital marketing efforts and be responsible for performance across the e-commerce funnel. Ideal applicants will have over 5 years of experience in e-commerce and a proven track record of increasing online sales and customer lifetime value. The position offers a competitive salary of R40,000 - R60,000 per month and is remote with UK working hours.

Qualifications

• 5+ years of e-commerce/digital marketing experience, ideally in regulated sectors like wellness, health, or pharma.
• Proven track record of growing online sales and customer lifetime value.
• Native-level English communication skills, with fluency in UK spelling and tone.

Responsibilities

• Lead strategic direction and execution of digital marketing efforts.
• Define and deliver initiatives that drive customer acquisition and retention.
• Own the marketing budget and P&L to drive profitable growth.
• Oversee performance reporting, KPI tracking, and ROI analysis.

Skills

E-commerce marketing

SEO

PPC

Email marketing

Social media campaigns

Data-driven decision-making

Project management

Leadership

Tools

WooCommerce

Klaviyo

Google Ads

Meta Ads

TikTok Ads

Google Analytics

HubSpot

Job description

A digital wellness brand is seeking a Head of E-Commerce Marketing to shape and drive the e-commerce strategy. The candidate will lead all digital marketing efforts and be responsible for performance across the e-commerce funnel. Ideal applicants will have over 5 years of experience in e-commerce and a proven track record of increasing online sales and customer lifetime value. The position offers a competitive salary of R40,000 - R60,000 per month and is remote with UK working hours.