Customer Engagement and Growth Manager

Empire Recruitment Pty Ltd; Johannesburg; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading recruitment firm in Johannesburg is seeking a Customer Engagement & Growth Manager. This role requires a strategic thinker to develop and lead customer engagement strategies. The ideal candidate should have over 3 years of experience in CRM and a strong analytical mindset. Key responsibilities include building communication strategies and enhancing customer loyalty through data-driven insights. Competitive compensation and a full-time position are offered.

Qualifications

• 3+ years' experience in CRM, lifecycle marketing, or customer engagement.
• Proven success in segmentation, retention, and conversion-driven campaigns.
• Experience in retail, e-commerce, or digital environments.

Responsibilities

• Build and own a full customer communication strategy.
• Develop engagement frameworks to boost customer metrics.
• Partner with marketing and product teams to deliver campaigns.

Skills

CRM

Lifecycle marketing

Customer engagement

Segmentation

Analytical mindset

Tools

Email tools

WhatsApp Business

CRM platforms

Job description

Johannesburg | Full-time | Strategic Growth Role

If understanding customer behaviour and turning data into growth is your thing — this role speaks your language.

Our client in the technology and digital commerce space is on the lookout for a Customer Engagement & Growth Manager — a strategic thinker who can turn insights into action. You’ll design and lead engagement strategies that drive usage, redemption, and loyalty across multi-channel customer journeys.

What You’ll Do :

• Build and own a full customer communication strategy — mapping who, when, and how we connect across email, SMS, WhatsApp, push, and more.
• Develop engagement frameworks that boost gift card redemption, membership usage, and average order value.
• Create segmentation and targeting strategies to onboard, retain, and reactivate customers.
• Partner with marketing, product, and data teams to deliver campaigns that convert.
• Monitor performance metrics — from open rates to customer lifetime value — and continuously optimise.
• Drive measurable growth in customer engagement and brand loyalty.

What You’ll Need :

• 3+ years’ experience in CRM, lifecycle marketing, or customer engagement.
• Proven success in segmentation, retention, and conversion-driven campaigns.
• Experience in retail, e-commerce, or digital environments.
• Strong analytical mindset and ability to translate data into meaningful outcomes.
• Familiarity with engagement platforms and messaging tools (email, push, WhatsApp Business).
• Bonus: HTML / CSS skills or experience with emerging communication channels.

Why This Role Matters :

You’ll help shape how customers experience and connect with the brand — using data and creativity to drive real commercial results.

If you’re ready to turn engagement into measurable growth, we’d love to hear from you.