Africa Performance Hub Lead

Publicisgroupe; Johannesburg; On-site; ZAR 1 500 000 - 2 000 000; Full time

Job summary

A leading marketing and communications firm is seeking a Head of Performance to lead their Performance Hub in Johannesburg. The role involves driving campaign optimization and regional performance strategy, requiring over 10 years of experience in performance marketing and a deep understanding of Africa's digital landscape. This position offers a strategic leadership opportunity within a dynamic team focused on measurable outcomes.

Qualifications

• 10+ years' experience in performance marketing, media, or digital transformation.
• Proven success in building regional delivery hubs.
• Deep understanding of Africa's digital ecosystem.

Responsibilities

• Lead and scale the Performance Hub for campaign optimization.
• Define performance strategy for Africa, aligning with global roadmaps.
• Create optimization models using AI and data analytics.

Skills

Leadership in performance marketing

Data analytics expertise

Commercial acumen

Partner management

Education

Bachelor's degree in Business, Marketing, or Data Analytics

Postgraduate preferred

Tools

Power BI

Looker Studio

Optimization and attribution tools

Job description

A leading marketing and communications firm is seeking a Head of Performance to lead their Performance Hub in Johannesburg. The role involves driving campaign optimization and regional performance strategy, requiring over 10 years of experience in performance marketing and a deep understanding of Africa's digital landscape. This position offers a strategic leadership opportunity within a dynamic team focused on measurable outcomes.