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Digital Marketing Executive
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Digital Marketing Executive
Zusammenfassung
A digital marketing firm in Singapore seeks a Digital Marketing Specialist to plan and manage marketing strategies. Responsibilities include creating content, managing social media, and analyzing marketing campaign effectiveness. Ideal candidates should have a diploma in the related field and at least 1 year of experience. Strong skills in PPC Advertising, SEO, and knowledge of various social media platforms are required.
Qualifikationen
- At least 1 year of experience in the related field is preferred.
Aufgaben
- Plan, develop and manage Digital Marketing strategy.
- Create content to boost online brand awareness.
- Manage social media’s back end – Meta Business Suite.
- Maintain website pages and social platforms with latest promotions.
- Integration of Google Adwords for data-driven marketing.
- Identify and report performance of Digital Marketing campaigns.
- Produce engaging social media content.
- Set up conversion and event tracking.
- Monitor marketing channels and metrics.
- Compile digital marketing analytics reports.
Kenntnisse
Ausbildung
Plan, develop and manage Digital Marketing strategy (including Social Media Marketing, Content Marketing, SEO.
Create content to boost online brand awareness and help drive engagement, traffic and leads.
Manage social media’s back end – Meta Business Suite
Maintain and keep website pages and social platforms updated with the latest promotions/information.
Integration of Google Adwords to leverage data in marketing decision-making with a focus on growth
Identify, measure, and report the performance of Digital Marketing campaigns, social media management, and website; assess against goals (KPI and ROI)
Produce engaging and creative social media content to increase social media presence
Set up conversion and event tracking on the website and across various digital platforms
Monitor marketing channels and marketing metrics to develop marketing reports
Compile digital marketing analytics reports and develop optimization plans
Manage and maintain Shopee and Lazada page etc for sales of in-house products
Copywriting for all social media marketing campaigns and website information.
Create/join marketing campaigns for leads generation and sales growth.
Analyze marketing campaigns effectiveness and deliverables.
Must possess minimally a diploma in related field
Prefer to have at least 1 year of experience in the related field
PPC Advertising, SEO/SEM, Shopify, Shopee, Lazada, Qoo10, and full understanding of all social media platforms
Good knowledge of various social media platforms, best practices, and website analytics
Excellent analytical abilities and up-to-date on the latest trends and technologies in Digital Marketing
Analytical and able to work independently
Excellent time-management skills
Knowledge of Adobe products would be an added advantage
Knowledge in Beauty & Wellness would be an added advantage
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