Marketing Supervisor

Innovative Concepts - المفاهيم المبتكرة; Jeddah; On-site; SAR 150,000 - 200,000; Full time

Job summary

A dynamic marketing firm in Jeddah seeks a Marketing Supervisor to support strategic marketing initiatives and lead campaign execution. The role requires a Bachelor's degree in Marketing and 4–6 years of related experience, ideally in the F&B or retail industry. Strong communication and project management skills are essential as you will manage vendor relations and prepare performance reports, ensuring brand consistency across all marketing efforts.

Qualifications

• 4–6 years of experience in marketing execution and brand management.
• Experience in the F&B or retail industry is a strong advantage.

Responsibilities

• Support strategic planning and execution of marketing campaigns.
• Lead end-to-end planning and execution of brand campaigns.
• Monitor and audit brand touchpoints for consistency.
• Supervise vendor relationships and performance.
• Prepare campaign performance reports and monitor budgets.

Skills

Strategic Thinking

Project Management

Communication

Creativity

Analytics

Education

Bachelor's degree in Marketing

Diploma or certification in Digital Marketing

Job description

The Marketing Supervisor supports the strategic planning and hands-on execution of marketing campaigns across the company’s brands. This position acts as a link between creative direction and operational delivery, ensuring campaigns are planned, implemented, and evaluated to meet market goals. The role supervises day-to-day marketing activities, manages brand consistency, and coordinates with both internal departments and external vendors to deliver high-impact brand communication and visibility.

1. Strategic Marketing Support

• Assist in building annual marketing strategies aligned with brand goals.
• Conduct competitive analysis and consumer trend studies to inform marketing direction.
• Contribute to brand positioning and go-to-market plans.
• Support the Head of Marketing in long-term brand development strategies.
• Identify emerging market opportunities and propose brand adaptations.

2. Campaign Development & Execution

• Lead end-to-end planning and execution of brand campaigns and promotions.
• Ensure campaign materials are developed, approved, and distributed on time.
• Collaborate with cross-functional teams to activate campaigns in-store, online, and in the field.
• Implement tactical promotional campaigns for new product launches and seasonal activations.
• Supervise production timelines and campaign logistics to ensure flawless rollout.

3. Brand Consistency & Compliance

• Monitor and audit all brand touchpoints to ensure visual and messaging consistency.
• Work with design and content teams to align creative output with brand guidelines.
• Coordinate with OPS to validate implementation quality.
• Maintain and update brand guideline documentation across departments.
• Recommend improvements to enhance brand presentation and engagement.

4. Vendor & Agency Management

• Supervise relationships with marketing vendors including creative, digital, and print suppliers.
• Negotiate service timelines and oversee vendor performance.
• Ensure cost-effective delivery while maintaining quality standards.
• Evaluate vendor proposals, quotations, and renewal contracts.
• Conduct regular vendor performance reviews and maintain audit records.

5. Reporting & Budget Monitoring

• Prepare campaign performance reports and share post-activation insights.
• Monitor marketing spend and ensure alignment with approved budgets.
• Support the Head of Marketing in budget planning and cost optimization.
• Analyze return on investment (ROI) for marketing initiatives.
• Develop marketing dashboards and performance trackers.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Diploma or certification in Digital Marketing or Brand Management is preferred.

Experience

• 4–6 years of experience in marketing execution and brand management.
• Experience in the F&B or retail industry is a strong advantage.

Skills

• Strategic Thinking: Ability to translate business objectives into actionable marketing plans.
• Project Management: Skilled in planning and delivering multiple campaigns.
• Communication: Bilingual in Arabic and English with excellent interpersonal skills.
• Creativity: Strong visual judgment and content alignment capability.
• Analytics: Proficient in tracking performance and optimizing results.