Digital Marketing Executive - Freelancer (Part-Time)

Corporate Research and Investigations; Al Khobar; On-site; SAR 200,000 - 300,000; Full time

Job summary

A leading marketing firm in Al Khobar is seeking a talented Digital Marketing professional to develop and optimize marketing campaigns across digital channels. The ideal candidate has 1-5+ years of experience in digital marketing, strong analytical skills, and is familiar with tools such as Google Ads and Analytics. This role offers a dynamic work environment with opportunities for creativity and innovation.

Qualifications

• 1-5+ years of experience in digital marketing or related roles.
• Hands-on experience with SEO/SEM and digital marketing tools.
• Certification in Digital Marketing is a bonus.

Responsibilities

• Develop and manage digital marketing campaigns across various platforms.
• Monitor and analyze performance metrics for optimization.
• Create engaging content for multiple digital channels.

Skills

SEO

SEM

PPC

Social Media

Email Marketing

Analytical Skills

Creative Thinking

Communication Skills

Education

Bachelor’s degree in marketing or related field

Tools

Google Ads

Google Analytics

Mailchimp

HubSpot

WordPress

Job description

Overview

We are looking for a data-driven and creative Digital Marketing professional to develop, implement, track, and optimize our digital marketing campaigns across all digital channels.

Responsibilities

• Develop and manage digital marketing campaigns (SEO, SEM, PPC, Social Media, Email Marketing, etc.).
• Plan and execute campaigns across platforms such as Google Ads, LinkedIn.
• Monitor and analyze performance metrics and optimize campaigns for better ROI and engagement.
• Create engaging and high-performing content for blogs, websites, emails, and social media.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Work with designers, content creators, and developers to improve user experience and landing page performance.
• Manage website content, SEO performance, and Google Analytics reporting.
• Collaborate with sales and product teams to align marketing strategies with business goals.
• Stay up to date with digital marketing trends and best practices.
• Manage our social media platforms like LinkedIn, Instagram etc.

Requirements

• Bachelor’s degree in marketing, Communications, Business, or a related field.
• [1-5+] years of experience in digital marketing or related roles.
• Hands-on experience with SEO/SEM, Google Ads, Google Analytics, Meta Business Suite, email marketing platforms (e.g., Mailchimp, HubSpot), and CMS (e.g., WordPress).
• Strong analytical skills and ability to interpret data to make actionable decisions.
• Creative thinking and excellent communication skills.
• Knowledge of design tools like Canva, Adobe Creative Suite (a plus).
• Certification in Digital Marketing (Google, HubSpot, Meta, etc.) is a bonus.