Social Media & Influencer Marketing Specialist

Petra Brands; A distancia; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A creative marketing firm is seeking a Social Media & Influencer Marketing Specialist to enhance online presence and drive brand awareness. Responsibilities include managing social media content, developing influencer campaigns, analyzing performance metrics, and engaging with the community. Ideal candidates should have a Bachelor's degree in a relevant field and 2-6 years of experience in social media or marketing roles. This role allows for remote work and offers a dynamic work environment.

Formación

• 2-6 years of experience in social media management, influencer marketing, or digital marketing.
• Strong understanding of Instagram, Facebook, TikTok, and influencer landscape.
• Proficiency in social media analytics and management tools.

Responsabilidades

• Manage and curate content for the company's social media channels.
• Develop and implement influencer marketing campaigns.
• Analyze campaign performance using metrics and analytics tools.

Conocimientos

Social Media Management

Influencer Marketing

Content Creation

Analytics Tools

Interpersonal Skills

Educación

Bachelor's degree in Marketing, Communications, or related field

Herramientas

Social Media Analytics Tools

Content Management Tools

Descripción del empleo

Job Title: Social Media & Influencer Marketing Specialist

Location: Remote

Experience Required: 3-6 years in social media or marketing roles

Employment Type: Full-Time

About The Role

Petra Brands is looking for a creative and enthusiastic Social Media & Influencer Marketing Specialist to join our marketing team. You will play a key role in developing our online presence and driving brand awareness through social media platforms and influencer partnerships.

Key Responsibilities

• Manage and curate content for the company's social media channels to enhance engagement and grow our audience
• Develop and implement influencer marketing campaigns that align with brand objectives
• Identify and collaborate with relevant influencers and brand advocates
• Conduct market research to identify trends and competitor strategies in social media and influencer marketing
• Analyze campaign performance using metrics and analytics tools and provide regular reports
• Assist in creating marketing material, including graphics, videos, and blog content
• Engage with the online community by responding to comments and messages

Requirements

• Bachelor's degree in Marketing, Communications, or a related field
• 2-6 years of experience in social media management, influencer marketing, or digital marketing
• Strong understanding of social media platforms (Instagram, Facebook, TikTok, etc.) and influencer landscape
• Creative mindset with excellent writing and editing skills
• Proficiency in social media analytics and management tools
• Strong interpersonal skills with the ability to build relationships with influencers and partners