SIX Trade Development Leader

Financecolombia; Monterrey; Presencial; MXN 400,000 - 600,000; Jornada completa

Descripción de la vacante

A leading company in brewing seeks a Sales Trade Marketing professional in Monterrey. The role involves developing strategies for market growth, collaborating on promotional strategies, and monitoring channel performance. Ideal candidates hold a degree in Engineering and possess over five years of relevant experience along with advanced Excel skills.

Formación

• Over 5 years of experience in Sales, Trade Marketing, SIX, E-business, Revenue Management.
• Advanced Excel skills required.
• Intermediate English proficiency.

Responsabilidades

• Develop and collaborate on Beer Development and BAS plan for the SIX channel.
• Monitor channel performance and propose actions to align objectives.
• Assist in the national expansion plan in coordination with the Growth Planning team.

Conocimientos

Leadership

Collaboration

Communication

Critical thinking

Proactivity

Educación

Bachelor's degree / Engineering

Herramientas

Excel

Descripción del empleo

HEINEKEN MÉXICO represents the brewing group with the longest tradition in Mexico since its founding in 1890, with a team in Mexico of more than 18,000 employees. Our company values include bringing fun to the lives of our consumers and collaborators by promoting our products responsibly and fostering an environment where people can fully unlock their potential and enjoy their work. We have a passion for quality in everything we do, investing in our people, new technologies, and continuous improvement processes. Furthermore, we respect individuals, society, and the environment, committing ourselves to the communities where we operate, respecting the Universal Declaration of Human Rights, and following the laws of the countries in which we operate.

At HEINEKEN, we brew great beers and build great brands. We are committed to surprising and exciting our consumers and employees everywhere. We have a proud history and heritage in brewing and in our communities. With operations in over 70 markets globally, we are the world's most international brewer.

We Go Places! How about you?

Location: Monterrey

Function: Commerce

Sub Function: Commerce - Sales - Trade Marketing

Type of Contract: Permanent

Principal activities of the role:

• Develop and collaborate on the Beer Development and BAS plan for the SIX channel within the AP (Same-store growth and expansion) in coordination with the SIX Chain.
• Develop and propose initiatives that support the Beer and BAS plan in both BTL execution and Commercial CAPEX.
• Create the Beer and BAS Success Film for the SIX channel considering Consumer, Chain Customer, and HMEX dimensions.
• Develop and implement initiatives focused on gaining incremental MS & FGP.
• Collaborate on promotional strategy in coordination with RMG, Regions, and the SIX chain.
• Coordinate the channel portfolio strategy with the Assortment team and SIX chain.
• Monitor channel performance and propose actions to align objectives, collaborating with Regions, SIX chain, and OS teams.
• Assist in the national expansion plan in coordination with the Growth Planning team, Regions, and SIX expansion, including necessary resources.
• Monitor the execution of Beer and BAS initiatives and suggest actions to improve performance.

Requirements

• Bachelor's degree / Engineering
• Over 5 years of experience in Sales, Trade Marketing, SIX, E-business, Revenue Management
• Advanced Excel skills
• Intermediate English
• Leadership, Collaboration, Communication skills, Critical thinking, Proactivity
• Understanding of shopper behavior and category management

At HEINEKEN México, our commitment is to respect people, society, and the environment. We oppose any discriminatory practices based on religion, sex, political tendency, socioeconomic level, or ethnic origin.

All our recruitment and selection processes are free. If you receive an email requesting deposits for medical exams, please ignore these messages.