Lead Marketing

Valamex; Estado de México; Híbrido; MXN 400,000 - 600,000; Jornada completa

Descripción de la vacante

Una empresa de soluciones en marketing en México busca un Marketing Lead para el equipo de Marketing. La persona estará encargada de liderar el Email Marketing, gestionar campañas y bases de datos, y colaborar en la planificación de newsletters. Ideal para quienes tengan experiencia en campañas de Email Marketing y dominio de herramientas digitales como HubSpot. Se ofrece modelo de trabajo híbrido, salario competitivo y beneficios como seguro de salud privado.

Servicios

Modelo de trabajo híbrido

Salario competitivo

Seguro de salud privado

Día libre en cumpleaños

Formación

• Mínimo de 3 años de experiencia en campañas de Email Marketing.
• Conocimientos de automatización de marketing y análisis de datos.
• Capacidad para trabajar con diferentes plataformas digitales.

Responsabilidades

• Liderar la planificación y ejecución de las comunicaciones de Email Marketing.
• Desarrollar campañas dirigidas a clientes B2B.
• Coordinar la gestión de bases de datos para la estrategia de Email Marketing.

Conocimientos

Ejecución de campañas de Email Marketing

Uso avanzado de HubSpot

Conocimiento en Data Analytics

Redacción fuerte

Educación

Licenciatura en Marketing, Comunicación o campos relacionados

Herramientas

HubSpot

Pipedrive

Descripción del empleo

México, México TELUS Health powered by eap Latina

About the Company

We are TELUS Health, the leading provider of corporate wellness services and EAP (Employee Assistance Program) in Latin America. Over 1000 clients choose us to empower their organizations.

Our mission? To become strategic partners for HR departments, co-creating healthier work environments that enhance organizational culture and, consequently, productivity. By incorporating our program as a benefit, HR leaders can support each employee with the necessary professional assistance at the right time.

About the Role

We are looking for a Email Marketing Lead to join our Marketing team. The position is based in CDMX, and its mission is to lead the planning and execution of all Email Marketing communications, building a solid structure that supports the company’s growth strategy.

Responsibilities

• Support the development of the Email Marketing strategy and lead the planning and execution of email communications across multiple sending platforms.
• Lead, develop, and execute email campaigns for outbound, inbound, cross-selling and up-selling strategies targeting current B2B clients.
• Support the Marketing Manager in the development and planning of the brand newsletter and oversee its execution.
• Coordinate the process of building and managing the databases that serve as the foundation of the Email Marketing strategy.
• Ensure the quality and integrity of both internally generated and externally acquired databases.
• Centralize data from all email actions and ensure proper organization and management.
• Validate monthly data and prepare performance reports on email sends and response metrics.
• Work with different digital platforms to collect data and integrate leads generated from various Marketing initiatives.
• Propose improvements related to new customer acquisition channels and the adoption of new digital tools.

Qualifications

• Minimum of 3 years of experience executing Email Marketing campaigns.
• Bachelor’s degree in Marketing, Communications, Advertising, or related fields.
• Courses and/or certifications in Email Marketing; knowledge of Data Analytics and Marketing Automation; experience with HubSpot and/or Pipedrive; strong writing skills.

What Do We Offer?

• Hybrid work model (3 days in the office and 2 days working from home). Our office is located in Colonia del Valle Centro.
• Competitive salary aligned with the position.
• Connectivity allowance.
• Private health insurance.
• Employee Assistance Program.
• Birthday day off.

You can also apply or recommend someone else by sharing this post or sending their resume to:

Discover our culture

Learn more about us

Job Description:

We are looking for a Marketing Lead with HubSpot expertise to drive inbound marketing strategies and manage marketing automation workflows. This role will ensure seamless integration of campaigns across email, social, and CRM systems.

Responsibilities:

Develop and execute inbound campaigns using HubSpot.

Manage lead scoring, segmentation, and nurturing workflows.

Analyze campaign performance and optimize for ROI.

Requirements:

Advanced proficiency in HubSpot CRM and marketing automation.

Strong understanding of MarTech stack and integrations.

Excellent analytical and leadership skills.

Welcome to Topline®, helping the best professionals win. We believe in a world where every skilled professional has the opportunity to thrive independently. With over 70 million people in the United States already providing independent services, and billions of work opportunities becoming available to talent worldwide, we're at the forefront of a booming market that's redefining the workforce.

Our mission is simple: We're building a future where the best professionals win. We do that in 3 ways:

– Remove the friction of hiring professionals.

– Provide tools to help the best professionals stand out.

– Offer trusted information on service providers and firms.

Right now we are looking for a Marketing Account Manager to join our innovative team.

Role Overview:

As a Marketing Account Manager at Topline, you will hold one of the most prestigious positions within our company, providing a significant opportunity to advance your career. You will be responsible for managing and optimizing digital advertising campaigns across various platforms, analyzing campaign performance, and leveraging data insights to drive strategic decision-making. This role is crucial for the success of our clients' advertising initiatives and offers a dynamic and rewarding career path.

Key Responsibilities:

• Engage with clients and advise them on strategies to enhance their business growth
• Develop, execute, and manage campaigns across multiple channels
• Utilize Google Ad Manager, Meta Ad Manager, and Microsoft Ad Manager to maximize ROI
• Use Google Sheets and other tools for campaign tracking, reporting, and analysis
• Analyze campaign performance and customer behavior using GA4
• Implement and fine-tune conversion tracking to accurately measure campaign success
• Provide actionable insights and recommendations based on data-driven analysis
• Collaborate with cross-functional teams to ensure campaign alignment with company goals
• Stay updated on advertising and analytics trends, tools, and best practices

Qualifications and Skills:

• B2 or higher English level.
• Expertise in Google Ad Manager, Meta Ad Manager, and Microsoft Ad Manager
• Strong proficiency in Google Sheets, GA4, and other analytics tools
• Deep understanding of conversion tracking mechanisms and attribution modeling
• Analytical mindset with the ability to generate insights from complex data sets
• Excellent communication and collaboration skills
• Ability to work independently and manage multiple projects simultaneously
• Bachelor's degree in Marketing, Communications, or a related field (preferred)
• Certifications in Google Ads, Google Analytics, etc. (highly desirable)

What We Offer:

• Competitive base salary of 10 USD/Hour with a rewarding commission structure
• Opportunities for unlimited growth and advancement within the organization
• Dynamic work culture that values innovation and hard work
• Professional development opportunities in a rapidly growing, venture-backed company

Preferred Skills & Qualifications:

• Prior experience in agency marketing and analytics setup and support
• Effective communication
• Technological savviness

• Topline is an equal opportunity employer, and we are committed to creating an inclusive environment for all employees. We look forward to discovering how your expertise and creative flair can help our clients and our company reach new heights.

Wizeline, a global AI-native technology solutions provider, develops cutting-edge, AI-powered digital products and platforms. We partner with clients to leverage data and AI, accelerating market entry and driving business transformation. As a global community of innovators, we foster a culture of growth, collaboration, and impact.

With the right people and the right ideas, there’s no limit to what we can achieve

Sounds awesome, right? Now, let’s make sure you’re a good fit for the role:

Key Responsibilities

• Experience managing multiple concurrent projects of varying complexity, size, and type.
• Responsible for planning, executing, and overseeing projects from initiation to completion, ensuring they meet predefined objectives, deadlines, and budgets.
• Manages the Delivery of marketing content and operational materials.
• Drives successful execution by proactively identifying and resolving project risks, challenges, and bottlenecks to ensure timely and high-quality delivery.
• Manages daily stand-ups, reviewing Kanban boards, discussing status updates and roadblocks.
• Proficient in Agile delivery methodologies. Understands and applies Agile philosophy including respect, collaboration, improvement, continuous learning, focus on value delivery, and adaptability.
• Understands Kanban project phases: Backlog, Ready, Create/Review, Copy Edit, In Lit Review, Revisions, Record Keeping, Channel Build/Deploy, Deploy.
• Knowledge of Content Types (Emails, Events, Presentations, Print, Social, Video, Web articles, Web Page, Webinars)
• Knowledge of Specific Marketing Processes (Print, Email, Video, Social, Web)
• Oversees review workflows with a high attention to detail, tracks required approvals, etc.
• Experience with Highly Regulated Marketing – Serves as the primary point of contact for ensuring compliance throughout the marketing project lifecycle. Acts as a strategic liaison between creative, legal, and compliance teams to identify and apply regulatory requirements, ensuring all marketing assets meet industry and corporate standards. Oversees review workflows, tracks required approvals, and ensures all changes are accurately implemented. Proactively identifies potential compliance risks, advises on solutions, and maintains thorough documentation to support audits and regulatory inquiries.

Microsoft Office Suite, Power BI, Adobe, Workfront (or similar: Jira, Asana, Monday), Agile/Waterfall methodologies, Content Automation Technologies, Publication & Literature Reference Codes data bases.

Nice-to-have:

AI Tooling Proficiency : Leverage one or more AI tools to optimize and augment day-to-day work, including drafting, analysis, research, or process automation. Provide recommendations on effective AI use and identify opportunities to streamline workflows.

Must-have Skills

• Experience working in the financial services industry, with knowledge of financial, technical, and customer domains on regulated industries like Pharma, insurance, etc.
• Familiarity with content production workflows, marketing content development, and operational processes.
• Experience supporting teams with backlog refinement and ensuring smooth project transitions.

What we offer:

• Commitment to Professional Development
• Flexible and Collaborative Culture
• Total Rewards

*Specific benefits are determined by the employment type and location.

HomeChoice has always stood for more than products — we stand for possibility. As our customers evolve, so do their expectations of clarity, convenience, and meaningful digital experiences. In a world shaped by rapid technological change and shifting online behaviour, our mission is to continue leading with innovation, empathy, and purpose.

To strengthen this direction, we are seeking a Senior Digital Marketing Manager — a strategic, analytical, and forward-thinking leader who understands how to bring brand, technology, and performance together in a way that creates measurable and lasting impact.

Senior Digital Marketing Manager

HomeChoice | Part-time, Remote

Why This Role Matters

Digital marketing today is not about visibility alone — it is about connection. It is about speaking to customers with relevance, timing, and intention. It is about creating experiences that respect their needs and reflect their values.

As Senior Digital Marketing Manager, you will shape how HomeChoice engages its audience across digital ecosystems. You will guide initiatives that influence acquisition, retention, and long-term loyalty. Your thinking will help define how our brand grows in a competitive marketplace and how we build meaningful relationships at scale.

This role is central to our future — grounded in insight, strengthened by collaboration, and driven by purpose.

Key Responsibilities

In this part-time, remote position, you will:

• Lead the development of digital marketing strategies that support HomeChoice’s business and brand goals
• Manage and optimise campaigns across paid media, search, social, email, and emerging digital channels
• Oversee performance analytics, transforming data into clear, strategic recommendations
• Collaborate closely with creative, product, and merchandising teams to align messaging and digital initiatives
• Lead testing frameworks to refine creative concepts, audience segmentation, and channel efficiency
• Identify market and behavioural trends that inform growth opportunities
• Ensure digital execution aligns with brand values, privacy standards, and ethical practices
• Guide and mentor cross-functional partners to achieve strong, measurable performance

Required Skills & Qualifications

We welcome candidates with strong expertise, sound judgement, and strategic clarity:

• Proven experience in digital marketing leadership or senior performance roles
• Deep understanding of paid media, customer journeys, CRM, segmentation, and optimisation frameworks
• Strong analytical abilities, with comfort leading data-driven decisions
• Excellent communication and cross-functional collaboration skills
• Ability to manage multiple projects with discipline and precision
• A proactive mindset, capable of adapting to fast-evolving digital environments
• A balance of creative intuition and analytical rigor

Preferred Experience (Not Required, but Appreciated)

• Experience in retail, e-commerce, or subscription-driven brands
• Familiarity with conversion rate optimisation and omnichannel strategy
• Exposure to marketing automation tools or lifecycle marketing systems
• Experience leading digital teams or advising large-scale initiatives

These experiences are helpful but not essential — we value intelligence, integrity, and adaptability above all.

Our Culture & Benefits

At HomeChoice, we believe in creating an environment where people feel supported, respected, and empowered.

Here, you will find:

• Part-time, remote flexibility , designed to support productivity and balance
• A culture built on trust, collaboration, and thoughtful innovation
• Opportunities for continuous learning and professional growth
• The chance to contribute to meaningful initiatives that impact customers across the country
• A team that values transparency, accountability, and long‑term perspective

A Final Invitation

If you believe digital marketing should be thoughtful, data-informed, and grounded in genuine customer understanding, we would be delighted to learn more about you.

• Bring your experience. Bring your ambition. Bring your ability to shape digital engagement with both clarity and heart.

The Digital Marketing Project Manager is responsible for overseeing the operational engine of the Paid Media department. This role ensures all paid media projects are executed on time, strategists are fully supported with organized assets and information, client communication is timely and professional, and performance data remains accurate and consistently updated.

As the Project Manager, you manage project workflows, guide other project managers, uphold standards, and act as the communication hub between Paid Media and surrounding departments. You maintain high-level visibility across all accounts, eliminate bottlenecks, drive operational excellence, and ensure that every project is delivered with precision and consistency.

This role is built for a highly organized, proactive, and detail-driven leader who thrives in a fast-paced digital agency and understands the full marketing ecosystem.

Growth99 ( provides advanced software and digital marketing solutions tailored for aesthetic and elective wellness practices, focusing on enhancing online presence, patient engagement, and operational efficiency. Our comprehensive services include website development, SEO, social media, paid media management, and AI-driven tools to help practices grow and thrive in a competitive market.

Duties/Responsibilities:

Project Management & Workflow Leadership

• Oversee the end-to-end lifecycle for all paid media projects, from onboarding and setup to launch and ongoing optimization cycles.
• Develop and maintain advanced project plans, department-wide trackers, and campaign timelines.
• Assign tasks, manage workloads, and support junior project managers in prioritizing deliverables.
• Ensure deadlines are consistently met and internal SLAs are followed across the paid media team.
• Identify risks early and implement solutions before they impact performance or timelines.

Strategist Enablement & Operational Preparedness

• Organize, audit, and prepare all required assets for strategists to execute and optimize campaigns.
• Maintain clean documentation across onboarding forms, creative assets, tracking sheets, and reporting dashboards.
• Perform pre-launch QA to verify all tracking, access, CRM triggers, and campaign requirements are complete before handoff.
• Build systems and standards that increase strategist efficiency and reduce repetitive tasks.

Cross-Department Communication

As the Project Manager, you oversee and direct all cross-department communication for paid media operations. You ensure information flows accurately and consistently between internal teams throughout the client journey. This includes proactively aligning teams on priorities, clarifying expectations, resolving communication gaps, and ensuring each department has the context and resources needed to execute their work effectively.

You set the communication standard for the project management team, maintain operational cohesion across the organization, and guide project managers in best practices for internal coordination.

Client Communication & Email Oversight

• Ensure all client emails are responded to quickly, accurately, and professionally.
• Route communication to the correct strategist or operational owner and maintain communication logs.
• Draft organized updates, onboarding instructions, and next-step summaries on behalf of the Paid Media department.
• Support CX alignment by ensuring clients receive consistent messaging across all stages.

Data Management & Reporting Integrity

• Maintain accurate and up-to-date reporting sheets for budgets, ad spend pacing, campaign performance, and lead flow.
• Audit data regularly and correct errors, inconsistencies, or broken formulas.
• Uphold naming conventions, tracking standards, and internal documentation protocols.
• Guide PMs in maintaining high-level data hygiene and enforcing reporting discipline.

Operational Quality Control

• Validate every aspect of the campaign setup before launch: tracking, pixels, events, UTMs, domains, access levels, CRM triggers, and creative quality.
• Develop QA checklists, review processes, and spot-check systems to ensure launch accuracy.
• Escalate technical or operational issues to appropriate departments quickly and clearly.

Process Optimization & SOP Development

• Build and refine SOPs, workflows, checklists, and training documents for the project management team.
• Identify operational bottlenecks and implement improvements to increase efficiency and reduce errors.
• Champion best practices across Paid Media and enforce process consistency across all PMs.
• Lead internal process reviews and support cross-functional operational improvements.
• Record all Updates on Zoho/ Hubspot for cross-department communication

Technical Expertise

• Advanced Google Sheets: QUERY, ARRAYFORMULA, REGEXEXTRACT, XLOOKUP, INDEX-MATCH, IMPORTRANGE, Pivot Tables.
• Strong understanding of paid media ecosystems (Google Ads, Meta Ads, TikTok Ads, YouTube).
• CRM systems (Go High Level, HubSpot, Zoho).
• Basic Intermediate analytics experience for QA: GA4, Tag Manager, event tracking, UTM structures, pixel QA.
• Familiarity with funnel strategy, automation logic, and performance metrics.

Leadership & Project Management

• Experience managing both projects and people within a digital marketing or agency environment.
• Strong capacity planning, team delegation, and workflow optimization skills.
• Ability to run production meetings, roadmap planning sessions, and internal alignment calls.
• High-level organizational skills with impeccable attention to detail.
• Clear, concise communicator who excels at managing expectations across departments.
• Strong documentation habits and ability to teach best practices to junior PMs.
• Skilled at translating strategy into operational steps and resolving communication breakdowns.
• High emotional intelligence, professionalism, and situational awareness.

Analytical & Operational Strengths

• Ability to analyze campaign data and identify gaps, risks, or opportunities.
• Strong systems thinking: understanding how each part of the workflow impacts overall campaign performance.
• Methodical, proactive problem solver who thrives in structured processes and process creation.

Education & Experience

• Bachelor’s degree in Marketing, Business, Communications, or related field preferred.
• 2-5years of project management or operations experience in a digital marketing or agency setting.
• Relevant project management, digital marketing, or analytics certifications are a plus.

Success Metrics

• On-time delivery rate across all paid media projects.
• Improved strategist efficiency and reduced operational back-and-forth.
• High data accuracy across all reporting and performance tracking.
• Strong internal alignment and communication flow across teams.
• Demonstrable improvements in PM team performance, processes, and workflows.
• Reduction in launch errors and operational inconsistencies.

Ofrecemos:

• PSL
• Lunes a viernes

HubSpot Consultant – Marketing Strategy & Martech Implementation

HubSpot Consultant – Marketing Strategy & Martech Implementation

HubSpot strategy, audit & implementation

Martech stack integration (websites, analytics, reporting)

HubSpot certification

Ubicación: Toluca, Méx. (Presencial)

Tipo: Becario(a) / Prácticas profesionales (con posibilidad de crecimiento)

Buscamos un(a) practicante para apoyar la operación diaria de marketing digital y e-commerce. No necesitas saberlo todo, pero sí tener bases, criterio y disposición para aprender rápido. Es un rol práctico: se ejecuta, se mide y se mejora.

Responsabilidades

• Operación de e-commerce: revisión de pedidos, estatus, seguimiento e incidencias.
• Carga/actualización de productos: títulos, descripciones, variantes, precios y fotos (con lineamientos).
• Contenido comercial: grabación con celular y edición básica de video corto (formato 9:16).
• Apoyo en redes: programación de publicaciones y preparación de piezas (formatos y copys simples).
• Apoyo en campañas: armado de materiales, revisión de enlaces, UTM básicos y checklist de lanzamientos.
• Reportes básicos: control de avances, pendientes y resultados en Google Sheets.

Requisitos

• Ser estudiante o practicante con interés real en marketing digital y e-commerce.
• Buena redacción y ortografía.
• Orden y seguimiento: capacidad para trabajar con checklists y procesos.
• Bases de edición: cortes, subtítulos, audio básico y exportación correcta (9:16).
• Manejo de herramientas: Google Sheets/Drive, WhatsApp y correo.

Deseable

• Canva (ejecución rápida).
• Photoshop e Illustrator (empaque)
• CapCut / Premiere / DaVinci
• Nociones de Mercado Libre / TikTok Shop / Shopify / WooCommerce.
• Nociones de Meta Ads / TikTok Ads (solo para entender el flujo).

Ofrecemos

• Apoyo económico como becario(a) (según perfil y horario).
• Experiencia real en e-commerce y marketing orientado a resultados.
• Capacitación y posibilidad de contratación fija si hay buen desempeño.
• Procesos claros y seguimiento.