Head Of Marketing Mexico

Viatris; Xico; Presencial; MXN 1,437,000 - 2,156,000; Jornada completa

Descripción de la vacante

A global healthcare company is seeking a Head of Marketing for its Mexican operations. This leadership role involves maximizing sales and profitability of the product portfolio and executing best-in-class marketing strategies. The ideal candidate will have over 12 years of experience in the Pharma industry, strong leadership and strategic skills, and must be fluent in both Spanish and English. This position offers competitive compensation and an opportunity to make a significant impact in the healthcare sector.

Servicios

Competitive salary

Benefits

Inclusive environment

Formación

• Over 12 years of experience in marketing, commercial or operations.
• Experience leading established and/or innovative portfolios in Pharma Industry.
• Fluent in Spanish and English.

Responsabilidades

• Lead the marketing team to create effective strategies and execution.
• Full responsibility for sales and profitability of the portfolio.
• Design a marketing and business plan for the company.
• Co-manage OPEX investments with Sales Head.
• Drive Digital Transformation and stakeholder alignment.

Conocimientos

Leadership

Strategic thinking

Negotiation skills

Communication skills

Teamwork

Financial understanding (P&L)

Educación

Master's degree

University degree in related fields

Descripción del empleo

Viatris Healthcare México S. de R.L. de C.V

At VIATRIS, we see healthcare not as it is but as it should be.

We act courageously and are uniquely positioned to be a source of stability in a world of evolving healthcare needs.

Viatris empowers people worldwide to live healthier at every stage of life.

We do so via :

• Access - Providing high quality trusted medicines regardless of geography or circumstance;
• Leadership - Advancing sustainable operations and innovative solutions to improve patient health;
• Partnership - Leveraging our collective expertise to connect people to products and services.

Every day, we rise to the challenge to make a difference and here's how the Head of Marketing Mexico role will make an impact :

Lead the marketing team to guarantee best in class strategies and execution across all therapeutic areas to maximize existing business.

Also, full responsibility on identifying opportunities to accelerate growth as well as launch excellence.

Key Responsibilities for this role include :

• Full responsibility on sales and profitability of all Viatris portfolio.
• Design and lead the marketing and business plan for the company.
• Define transformation priorities (Interactions with Doctors, Patients, e-commerce B2B / B2C, among others).
• Co-responsible with Sales Head and Commercial Heads on maximizing ROI of all OPEX investments.
• Ultimate responsible for Digital Transformation.
• Identify stakeholders needs to mutually align value to define go to market strategy.
• Ensure sustainable business with a robust innovation and launch plan.
• Align all cross functional areas to bring project into reality and maximize impact.
• Shape regulatory environment.
• Map all regulatory and policy challenges in order to define a strategy to surpass them.
• Design a communication plan to show the value and create mutual objectives for stakeholders, external and internal.
• Attract and retain best talent in the industry.
• Develop team members through coaching and guidance to prepare them for professional growth within the Company.
• Have a strong voice, leadership, and active role within Mexico Executive LT to influence across all company dimensions.

Basic Qualifications :

• Over 12 years of experience in marketing, commercial or operations.
• Experience leading established and / or innovative portfolios inside Pharma Industry.
• University degree in role related careers.
• Master's degree.
• Fluent in Spanish and English.
• Strong people and business leadership skills.
• Strong strategic thinking.
• Must possess negotiation skills.
• Strong communication skills.
• Cross functional work capacity.
• High capacity of teamwork.
• Strong in Finance (P&L and GTN clear understanding).
• Strong interpersonal relationship capacity.

At Viatris, we offer competitive salaries, benefits and an inclusive environment where you can use your experiences, perspectives and skills to help make an impact on the lives of others.

Viatris is an Equal Opportunity Employer.