Foodservice Customer Marketing Analyst — Promotions & Insights

Wm. Wrigley Jr.; Ciudad de México; Presencial; MXN 30,000 - 40,000; Jornada completa

Descripción de la vacante

A global candy manufacturer in Mexico City is seeking a Marketing Analyst to execute strategies for optimizing customer investments through evaluation of trade promotions. You will analyze promotional effectiveness and collaborate with trade managers to enhance sales growth. The ideal candidate has a degree in Business or similar, and at least 1 year of experience in the FMCG sector. Strong analytical skills and proficiency in tools like Excel and Tableau are essential for this role.

Servicios

Competitive salary

Company bonus

Learning and development opportunities

Formación

• 1+ years professional experience working with Fast Moving Consumer Good Industries.
• Familiarity with customer base and in-store execution tactics is a plus.
• Strong knowledge of syndicated data (e.g., IRI, Nielsen).
• Availability to travel 20% of the time.

Responsabilidades

• Identify and evaluate promotion optimization opportunities.
• Partner with Trade Promotion Managers to drive sales growth.
• Execute analyses to support promotional strategies.
• Facilitate strategic conversations with internal Sales Directors.

Conocimientos

Experience with multi-functional teams

Knowledge of consumer insights

Ability to translate insights into actionable opportunities

Educación

Professional Degree in Business, Economics, Administration or equivalent

Herramientas

Excel

PowerPoint

Tableau

Power BI

SAP

Descripción del empleo

A global candy manufacturer in Mexico City is seeking a Marketing Analyst to execute strategies for optimizing customer investments through evaluation of trade promotions. You will analyze promotional effectiveness and collaborate with trade managers to enhance sales growth. The ideal candidate has a degree in Business or similar, and at least 1 year of experience in the FMCG sector. Strong analytical skills and proficiency in tools like Excel and Tableau are essential for this role.