Marketing Manager

SolaX Power; Roma; In loco; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A leading renewable energy company is seeking an International HR Business Partner to develop effective marketing strategies and drive traffic to its initiatives. Responsibilities include managing marketing campaigns, analyzing performance, and forging key relationships. The ideal candidate will have strong marketing skills, experience with analytics tools, and a relevant degree. This is a full-time, mid-senior level position based in Italy, with opportunities to contribute to sustainable energy solutions.

Competenze

• Demonstrable experience in marketing with willingness to learn.
• Solid experience in creatively devising marketing campaigns.
• Up-to-date with trends in online marketing.

Mansioni

• Develop strategies to drive qualified traffic.
• Deploy successful marketing campaigns from ideation to execution.
• Build strategic relationships with industry players.

Conoscenze

Marketing experience

Audience identification

Website analytics tools

Google Adwords campaigns

Numerical literacy

Aesthetic sense

Knowledge of online marketing trends

Content creation

Formazione

BSc / MSc in Marketing or related field

Strumenti

Google Analytics

Descrizione del lavoro

International HR Business Partner | Europe | SolaX Power

Optional Location : Italy

Responsibilities

• Develop strategies to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
• Build strategic relationships and partner with key industry players, agencies and vendors
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals
• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Requirements and Skills

• Demonstrable experience in marketing together with the potential and attitude required to learn
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Experience in setting up and optimizing Google Adwords campaigns
• Numerically literate, comfortable working with numbers, making sense of data
• A sense of aesthetics and a love for great copy and witty communication
• Up-to-date with the latest trends and best practices in online marketing and measurement
• BSc / MSc degree in Marketing or related field
• Experiences in the solar industry

About SolaX Power

Solax Power was established in 2012. We are dedicated to helping our customers transform their homes to clean energy and reduce the reliance on fossil fuels. Solax Power is a leading provider of sustainable solar and battery energy storage solutions, with a strong presence in Europe, Asia, and Africa. We have 2,000+ employees worldwide and continue to attract exceptional talent to join us. We believe that in Solax, an international organization, your career can be further improved.

Website : https://www.solaxpower.com/

Seniority level : Mid-Senior level

Employment type : Full-time

Job function : Marketing

Industries : Services for Renewable Energy