Creative Performance Specialist - 25061301

Remotely Talents; Roma; Remoto; EUR 30.000 - 45.000; Tempo pieno

Descrizione del lavoro

A digital marketing agency is seeking a Creative Performance Specialist to enhance TikTok advertising campaigns. The role involves researching trends, managing UGC creators, developing creative concepts, and optimizing ad performance. Candidates should have 2+ years of agency experience, a passion for TikTok, and a data-driven approach to creativity. The position offers a flexible remote work setup and an opportunity to shape the company's TikTok strategy in a collaborative environment.

Servizi

Flexible remote work setup

Vacation and paid time off

Direct support from platform representatives

Opportunity for impact in a high-growth team

Collaborative environment

Competenze

• 2+ years of experience in media agencies, or 1 year with strong relevant creative performance work.
• Strong expertise for TikTok and its creator ecosystem.
• Ability to write clear, actionable creative briefs.

Mansioni

• Research TikTok trends and formats.
• Manage UGC creator briefing and coordination.
• Develop and iterate on ad concepts.
• Analyze creative performance and optimize campaigns.
• Collaborate with media buyers and internal teams.

Conoscenze

Creativity

Data-driven mindset

Understanding of ad performance metrics

Management of UGC creators

Descrizione del lavoro

Position Summary

We are seeking a Creative Performance Specialist to drive the growth and success of TikTok advertising campaigns. In this hands‑on role, you will research trends, manage UGC creators, develop and test creative ad concepts, and work closely with media buyers to optimize performance.

This is an exciting opportunity for a creative, proactive person who loves working in a fast‑paced environment. What matters most is your ability to spot what makes content perform, write clear briefs, and continuously iterate to improve results.

Key Responsibilities

• Research TikTok trends, formats, and viral mechanics; stay on top of daily TikTok trends, audio, formats, and creator content.
• Manage UGC creator briefing & coordination—find and vet UGC creators, write creative briefs, and provide feedback to ensure high‑quality content.
• Develop and iterate on ad concepts—create direct‑response and storytelling scripts, visuals, and variations; adapt organic formats into paid ads.
• Analyze creative performance and optimize—identify creative fatigue, performance drop-offs, and winning structures; refine concepts accordingly.
• Collaborate with internal teams—work with media buyers and other team members to align on insights and reuse top‑performing TikToks across platforms.
• Maintain a creative testing pipeline—plan weekly tests, tag creatives, and monitor results to continuously improve campaigns.

Required qualifications

• 2+ years of experience in media agencies (1 year acceptable with strong relevant creative performance work)
• Strong expertise and passion for TikTok and its creator ecosystem
• Hands‑on experience working with UGC creators or influencers
• Ability to write clear, actionable creative briefs
• Understanding of ad performance metrics (CTR, ROAS, CVR)
• Creative, resourceful, and data‑driven mindset

What we offer

• Flexible, remote work setup—work where you’re most productive
• Vacation and paid time off in line with your local national standards
• Direct support from platform representatives and access to inside knowledge
• The opportunity to make a real impact in a small, high‑growth team
• A collaborative environment where your input and ideas matter
• A chance to shape the company’s TikTok creative strategy from the ground up