Writer Lead

cmlabs; Kota Malang ꦠꦸꦛꦩꦭꦁ; Hybrid; IDR 166.306.000 - 249.460.000; Full time

Job summary

A digital solutions company in Malang seeks a Lead Writer to oversee a content team and develop targeted content strategies. Ideal candidates should have 3-5 years of writing experience, strong leadership skills, and familiarity with SEO and digital marketing tactics. This full-time position offers competitive compensation along with benefits including hybrid working arrangements and professional development opportunities.

Benefits

Peer learning and sharing sessions

Webinars for public speaking and skill development

Competitive compensation and regular bonuses

Flexible working hours

Paid leave (annual, sickness, special events)

Employment and health insurance

Comfortable office with garden and facilities

Breakfast and lunch

Qualifications

• 3-5 years of relevant work experience as a hands-on writer.
• Strong accountability, adaptability, and comfort with ambiguity in a fast-paced environment.
• Knowledge of digital marketing tactics, including SEO, email marketing, and web analytics.
• Good organizational and leadership skills.
• Proficient in English with excellent written and verbal communication skills.

Responsibilities

• Lead a content writer team.
• Partner and coordinate with cross-functional stakeholders.
• Design research studies to understand context and draft essential documents.
• Develop content targeting specific audiences.
• Monitor and organize metrics, KPIs, and goals.

Skills

SEO

Writing

English

Tools

SEO tools

Plagiarism checker

Google Trends

Ahrefs

Job description

WRITER – Lead Writer (Intermediate, Full‑Time)

Position Type: Full‑time

Position Level: Intermediate

Location: Malang, Indonesia

Company Overview

cmlabs is a brand under PT CMLABS INDONESIA DIGITAL, specializes in the SEO field, and was established in 2019. The company is a Software as a Service (SaaS) provider with locations in Jakarta and Malang, aiming to help enterprises increase brand visibility online. Services include SEO consulting, content writing, content marketing, and products such as SERPs Tracker and SEO Tools.

Job Description

• Lead a content writer team.
• Partner and coordinate with cross‑functional stakeholders.
• Design research studies: understand context, define objectives, identify methodology, determine logistics, and draft essential documents.
• Develop content targeting specific audiences.
• Monitor and organize metrics, KPIs, and goals (quantitative and qualitative).

Qualifications

• 3‑5 years of relevant work experience as a hands‑on writer.
• Strong accountability, adaptability, and comfort with ambiguity in a fast‑paced environment.
• Knowledge of digital marketing tactics, including SEO, email marketing, and web analytics.
• Good organizational and leadership skills.
• Proficient in English with excellent written and verbal communication skills.

Personality Traits

• Result oriented.
• Critical thinking.
• Analytical thinking.
• Data‑driven.
• High endurance.
• Fast learner.
• Attention to detail.
• Structured approach.
• Leadership.

Key Skills

• SEO
• Writing
• English

Tools

• SEO tools
• Plagiarism checker
• Google Trends
• Ahrefs

Benefits

cmlabs offers a range of benefits including:

• Peer learning and sharing sessions.
• Webinars for public speaking and skill development.
• Competitive compensation and regular bonuses.
• Six‑month salary equity analysis and adjustment.
• Hybrid working environment.
• Flexible working hours.
• Paid leave (annual, sickness, special events).
• Unpaid leave under certain conditions.
• Part‑time program for students or flexible participants.
• Employment and health insurance.
• Comfortable office with garden and facilities.
• Breakfast and lunch.

Recruitment Pipeline

1. Application Review – CV screening, assessment, and pass/fail determination.
2. Pre‑assessment Test – Skills and knowledge test for the position.
3. HR Interview – Assessment of personality and fit.
4. User Interview – Technical skill assessment and chemistry check.
5. Final Interview – The last interview before job offer decision.