Retail Sales Agriculture

PT Terra Baru Indonesia; Jawa Tengah; On-site; IDR 12.000.000 - 100.000.000; Full time

Job summary

A leading agricultural company in Central Java is seeking a Retail Sales Agriculture professional to manage and develop the retail channel network. The ideal candidate will have a Bachelor's Degree in Agriculture or related fields and a minimum of 2 years of experience in sales, specifically in the agriculture sector. Responsibilities include building relationships with distributors and retailers, visiting partners, and executing promotional strategies to boost sales. Candidates must also possess strong negotiation and communication skills, and be willing to travel frequently.

Qualifications

• Minimum 2 years of sales experience in the agriculture industry, with strong distributor/retailer exposure.
• Proven track record of achieving sales targets and independently managing a territory.
• Strong understanding of soil science, crop nutrition, and fertilizer products.

Responsibilities

• Manage and develop the retail channel network to drive product adoption.
• Identify and maintain relationships with key distributors and retailers.
• Conduct daily visits to distributor offices and retail shops.

Skills

Sales Acumen

Negotiation Skills

Interpersonal Communication

Presentation Skills

Education

Bachelor’s Degree in Agriculture, Agribusiness, or related field

Job description

The Retail Sales Agriculture role will be responsible for managing and developing our retail channel network to drive product adoption and sales volume in their assigned territories.

Responsibilities

• Identify, engage, and maintain strong relationships with key distributors and retailers.
• Conduct daily visits to distributor offices and retail shops to manage sales activities and ensure partner satisfaction.
• Track product availability and stock levels to prevent out-of-stock issues and ensure optimal inventory flow.
• Deliver product knowledge and application training to distributor sales teams and retail staff.
• Prepare sales forecasts, monitor retail movement, and execute promotional strategies to meet targets.
• Collect and report competitor activities, customer insights, and product performance updates.
• Provide weekly and monthly sales reports, activity plans, and expense reports to the Agri Sales Manager.

Qualifications & Experience Requirements

• Education: Bachelor’s Degree in Agriculture, Agribusiness, or related field.
• Experience: Minimum 2 years of sales experience in the agriculture industry (fertilizers, seeds, crop protection, or soil amendments), with strong distributor/retailer channel exposure.
• Sales Acumen: Proven track record of achieving sales targets and independently managing a territory.
• Technical Knowledge: Strong understanding of soil science, crop nutrition, and fertilizer/soil amendment products.
• Networking: Must have established relationships with agricultural distributors and key retailers, particularly in Central Java.
• Mobility: Owns a personal motorbike and holds a valid SIM-C; willing to travel frequently.
• Soft Skills: Strong negotiation, presentation, and interpersonal communication skills.