Marketing Manager

iSoftStone Digital; Indonesia; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A technology marketing firm in Indonesia seeks a Marketing Manager to lead integrated campaigns and optimize messaging for cloud and AI solutions. This role requires a Bachelor's degree in Computer Science or a related field, along with at least 3 years of experience in B2B technology marketing. A strong understanding of cloud computing and outstanding communication skills are essential. Fluency in both Indonesian and English is required, with Mandarin as a plus.

Qualifications

• Minimum 3 years in B2B technology marketing with demonstrated success.
• Exceptional communication skills for both technical and executive audiences.
• Solid understanding of cloud computing architectures and digital transformation frameworks.

Responsibilities

• Design, execute, and optimize integrated marketing campaigns.
• Own end-to-end content strategy and ensure consistent brand narrative.
• Monitor campaign performance and analyze market trends.
• Develop go-to-market narratives for core cloud capabilities.
• Cultivate strategic relationships with industry influencers and media partners.

Skills

B2B technology marketing

Strategic thinking

Analytical skills

Communication skills

Market expertise in Indonesian enterprise

Education

Bachelor's degree in Computer Science or related field

Job description

KEY RESPONSIBILITIES

• Strategic Campaign Leadership: Design, execute, and optimize integrated marketing campaigns across key technology domains including enterprise cloud transformation, infrastructure modernization, and AI adoption initiatives. Lead cross-functional alignment with Sales, Product, and PR teams to maximize market penetration and revenue impact.
• Content & Storytelling Excellence: Own end-to-end content strategy including development of compelling case studies, video success stories, and social media assets that demonstrate tangible business outcomes from cloud and AI solutions. Ensure consistent brand narrative across all touchpoints.
• Market Intelligence & Optimization: Monitor campaign performance, analyze market trends, and translate insights into actionable strategies. Continuously refine approaches based on competitive landscape analysis and emerging technology adoption patterns.
• Solution Portfolio Positioning: Develop go-to-market narratives for core cloud capabilities (Infrastructure, Applications, Security, Networking, Big Data, AI, and Hybrid Cloud) tailored to Indonesian enterprise needs and industry-specific challenges.
• Stakeholder Ecosystem Development: Cultivate strategic relationships with industry influencers, media partners, and key stakeholders to enhance brand credibility and market leadership in the AI and cloud ecosystem.

QUALIFICATIONS

• Education: Minimum Bachelors； degree in Computer Science, Business or related field. Advanced degree or certifications in digital marketing, AI strategy, or cloud technologies a plus.
• Experience: Minimum 3 years in B2B technology marketing with demonstrated success in enterprise campaign management and lead generation. Background in AI SaaS companies, cloud service providers, or technology firms with significant AI/cloud portfolios strongly preferred.
• Strategic Thinking: Strategic thinking with analytical rigor, exceptional communication skills for both technical and executive audiences, and proven ability to manage multiple high-impact initiatives simultaneously.
• Technical Fluency: Solid understanding of cloud computing architectures, AI/ML technologies, and digital transformation frameworks. Ability to translate complex technical concepts into compelling business value propositions.
• Market Expertise: Proven track record in Indonesian enterprise markets with deep knowledge of local business culture, regulatory environment, and technology adoption lifecycles.
• Languages: Fluency in Indonesian and English required; Mandarin proficiency will be advantageous.