Brand Marketing Manager

PT Simbadda Group Indonesia; Jakarta Utara; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading retail company in Indonesia is seeking a Brand Marketing Manager to strengthen brand presence and drive marketing initiatives. The role involves developing brand strategies, executing marketing campaigns, and collaborating with teams to ensure consistency. Ideal candidates will have proven experience in brand management, strong creative and analytical skills, and effective communication abilities. Join our dynamic team to impact growth in a rewarding work environment.

Benefits

Competitive remuneration

Opportunities for professional development

Qualifications

• Proven experience as a Brand Marketing Manager or similar role.
• Excellent understanding of brand management principles and marketing strategies.
• Strong creative and analytical skills, able to translate data into actionable insights.
• Proficiency in executing integrated marketing campaigns across channels.
• Effective communication and presentation skills to influence stakeholders.
• Adaptability and problem-solving skills for changing market conditions.
• Passion for building and strengthening brand identity.

Responsibilities

• Develop and implement comprehensive brand strategies to enhance awareness.
• Lead creation and execution of impactful marketing campaigns.
• Collaborate with cross-functional teams to ensure brand consistency.
• Analyse market trends and consumer insights to inform decisions.
• Manage the brand’s digital presence including website and social media.
• Measure and report on performance of marketing initiatives.
• Provide strategic recommendations on brand positioning.

Skills

Brand management principles

Marketing strategies

Creative skills

Analytical skills

Communication skills

Presentation skills

Problem-solving skills

Understanding consumer behavior

Job description

About the role

As the Brand Marketing Manager at PT Simbadda Group Indonesia, you will play a crucial role in strengthening the company's brand presence and driving strategic marketing initiatives. This full‑time position is based in North Jakarta, Jakarta, offering you the opportunity to contribute to the growth and success of this dynamic organisation.

What you’ll be doing

• Develop and implement comprehensive brand strategies to enhance brand awareness and perception.
• Lead the creation and execution of impactful marketing campaigns across various channels, including digital, social media, and traditional media.
• Collaborate with cross‑functional teams to ensure brand consistency and alignment across all marketing activities.
• Analyse market trends, consumer insights, and competitor activities to inform strategic decision‑making.
• Manage and optimise the brand’s digital presence, including website, social media platforms, and online advertising.
• Measure and report on the performance of marketing initiatives, using data to drive continuous improvement.
• Provide strategic recommendations to senior management on brand positioning and marketing strategies.

What we’re looking for

• Proven experience as a Brand Marketing Manager or similar role, preferably in the Marketing & Communications industry with a focus on Brand Management.
• Excellent understanding of brand management principles, marketing strategies, and consumer behaviour.
• Strong creative and analytical skills, with the ability to translate data into actionable insights.
• Proficiency in developing and executing integrated marketing campaigns across various channels.
• Effective communication and presentation skills, with the ability to influence key stakeholders.
• Adaptability and problem‑solving skills to navigate changing market conditions.
• Passion for building and strengthening brand identity and equity.

What we offer

At PT Simbadda Group Indonesia, we are committed to providing our employees with a rewarding and fulfilling work environment. As a Brand Marketing Manager, you can expect competitive remuneration, opportunities for professional development, and a dynamic, collaborative team culture that values innovation and continuous improvement.

About us

PT Simbadda Group Indonesia is a leading retail and consumer products company with a strong presence across Indonesia. We are known for our diverse portfolio of iconic brands that cater to the evolving needs of our customers. With a commitment to innovation, quality and sustainability, we strive to be the preferred choice for our customers and the employer of choice for top talent in the industry.

Apply now to join our dynamic team and be a part of our continued growth and success.