BRAND & MARKETING MANAGER

PT DHANAJAYA BOGAINDO; Jakarta Utara; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading F&B company in Jakarta Utara is seeking a Brand Marketing Manager to enhance their branding across multiple brands. The candidate will focus on brand strategy development, lead marketing campaigns, and manage brand performance analytics. Ideal applicants should have experience in brand marketing within the F&B sector and be proficient in English and Bahasa. This role promises a dynamic work environment with opportunities for creative input.

Qualifications

• Proven experience in developing and managing successful brands.
• Ability to handle multiple brands and projects simultaneously.
• Fluent in English and Bahasa.
• Team player with leadership qualities.
• Highly creative and able to translate ideas into results.

Responsibilities

• Develop and execute brand strategies to grow brand presence.
• Create and lead creative marketing campaigns.
• Analyze customer acquisition journeys.
• Manage multiple brands ensuring distinct market presence.
• Monitor and report on brand performance.
• Oversee customer loyalty programs and social media.

Skills

Brand development

Marketing campaign management

Digital marketing

Analytical skills

Effective communication

Leadership

Creativity

Job description

Overview

We are looking for a dynamic, strategic, and creative Brand Marketing Manager to lead our branding and marketing efforts across multiple well-known and emerging F&B brands. If you have experience growing strong lifestyle or culinary brands and thrive in a fast-paced environment, we’d love to meet you.

Responsibilities

• Develop and execute brand strategies to grow brand presence, increase awareness, and drive revenue
• Create and lead creative marketing campaigns, digital initiatives, and customer engagement strategies (Examples: customer loyalty strategies, product launches, promo campaigns and events)
• Analyze customer acquisition journeys and develop strategies to increase traffic and conversion (offline & online).
• Manage multiple brands simultaneously, ensuring each brand has a distinct and strong market presence.
• Monitor and report on brand performance using analytics and market research.
• Overseeing and working together with Design Team to develop successful communication tools
• Oversee customer loyalty programmers, website and social media

Qualifications

• The ideal candidate should have: Proven experience in developing and managing successful brands, especially in brand marketing roles within the F&B or restaurant sector
• Able to handle multiple brands and projects simultaneously
• Able to communicate effectively in English and Bahasa
• Team player with leadership qualities
• Highly creative and able to translate ideas into results

Application questions

• How many years' experience do you have as a Brand and Marketing Manager?
• How many years' experience do you have as a marketing manager?
• Which of the following types of qualifications do you have?
• How many years' experience do you have in digital marketing?
• What’s your expected monthly basic salary?
• How many years' experience do you have as a Brand Marketing Manager?
• Are you willing to undergo a pre-employment background check?
• Which of the following languages are you fluent in?

Company Overview

Din Tai Fung is described by the New York Times as one of the top ten gourmet restaurants in the world. The Hong Kong branch was awarded one Michelin Star in 2010. The first Din Tai Fung opened in 1972 in Taipei, and today restaurants can be found in Taiwan, Indonesia, Australia, Japan, USA, Singapore, China, Hong Kong, Macau, Korea, Malaysia, Thailand, UAE, and the Philippines. Din Tai Fung XiaoLongBao dumplings are hand made fresh, steamed in minutes and served quickly, with signature 18 folds and a delicate pastry, delivering juicy meat and soup.