Brand Executive

PT Vita Shopindo; Jakarta Utara; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A health supplements company in Jakarta is seeking a Brand Executive to lead brand engagement initiatives. This role requires building strategic partnerships and executing community engagement strategies. The ideal candidate has a Bachelor's degree in Marketing and 3-5 years of relevant experience. Strong leadership, analytical skills, and creativity are essential. The position offers an opportunity to make a significant impact in brand visibility and presence within the community.

Qualifications

• 3-5 years of experience in brand management or brand activation in Health Supplements industry.
• Proven experience in brand activation, partnership development, or community engagement.
• Ability to work in a fast-paced environment and manage multiple projects.

Responsibilities

• Identify and establish strategic partnerships with brands aligned with company values.
• Collaborate with teams to integrate partnership activations into marketing strategies.
• Develop community engagement strategies for strong brand presence.
• Monitor expenditures and negotiate contracts with partners.

Skills

Leadership

Negotiation

Analytical skills

Strategic thinking

Creativity

Team management

Education

Bachelor's degree in Marketing, Business, or related field

Job description

Brand Executive plays a crucial role in driving brand engagement and awareness through strategic field activation initiatives. Leading a team focused on two key development areas—partnerships with external brands/businesses and community engagement—the Brand Activation Lead reports to the Brand Manager. This position is equivalent to a supervisory role, requiring a dynamic individual with strong leadership, creativity, and strategic thinking

What you'll be doing

Identify and establish strategic partnerships with other brands aligned with the company's values and target audience, negotiate and manage partnership agreements, ensuring mutually beneficial outcomes.

Collaborate with cross‑functional teams to integrate partnership activations into overall marketing strategies.

Monitor and evaluate the effectiveness of partnership activations, providing insights for continuous improvement.

Develop and implement community engagement strategies to build a strong brand presence locally and/or online.

Foster relationships with key community stakeholders, influencers, and organizations.

Plan and execute community events, sponsorships, and collaborations to enhance brand visibility.

Monitor and measure the impact of community initiatives, adjusting strategies as needed.

Monitor expenditures, negotiate contracts with partners, and optimze spending for maximum impact.

Compile and analyze data on the performance of brand activation initiatives.

What we're looking for

Minimum 3‑5 years of experience in brand management or brand activation, preferably within the Marketing & Communications from Health Supplements industry

Bachelor's degree in Marketing, Business, or a related field.

Proven experience in brand activation, partnership development, or community engagement.

Strong leadership and team management skills.

Excellent negotiation and communication abilities.

Analytical mindset with the ability to interpret data and draw actionable conclusions.

Creative thinking and ability to develop innovative activation strategies.

Ability to work in a fast‑paced environment and manage multiple projects simultaneously.

Maintains a polished and well‑groomed appearance.

Retail & Consumer Products 51‑100 employees

(Natural Farm is the 1st natural and organic health food store in Indonesia. Established in 1995, we continue to provide the best quality products for your Health and Beauty needs. Our product variants range from Healthy Food, Healthy Drink, Personal Care, Vitamins & Food Supplements, and Sport Nutrition.)

Our stores spread nation‑wide with outlets in Jakarta, Surabaya, and Bali. Currently we are expanding the market through online e‑commerce channel and website, and we are looking for new talented people to join our team.

Our Vision:

To be the leading Natural & Organic Health Food retailer in Indonesia in terms of product and service quality.

Our Mission:

To offer premium product selections and a unique retail proposition in quality and services.

We are focusing on improving healthcare through the best quality.

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