Associate, Promotion Mechanics Operations-Jakarta

Lazada; Indonesia; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading e-commerce platform in Indonesia is seeking an Associate for Promotion Mechanics Operations in Jakarta. This role involves designing, executing, and optimizing voucher strategies while collaborating with regional teams. Candidates should have a degree in a relevant field and at least 3 years of experience in analytics or performance marketing. Strong analytical skills and proficiency in MS Excel are required, along with effective communication abilities to engage with stakeholders and drive business outcomes.

Qualifications

• Minimum 3 years of experience in analytics, performance marketing, or quantitative roles.
• Excellent data-driven approach to identifying trends and generating insights.
• Solid analytical skills and advanced MS Excel usage.

Responsibilities

• Design and support voucher and mechanics strategy with stakeholders.
• Execute and ensure smooth operational plans for voucher campaigns.
• Optimize processes to monitor and maximize voucher performance.
• Lead analysis on voucher performance and refine strategic allocation.
• Collaborate with teams to develop governance and visibility tools.
• Engage with senior stakeholders to influence performance.

Skills

Data analysis

Performance marketing

Problem-solving

Interpersonal skills

Project management

Education

Degree in Computer Science / Information Technology / Statistics / Business Management or equivalent

Tools

MS Excel

SQL

Job description

Associate, Promotion Mechanics Operations - Jakarta

Lazada Vouchers and User Incentive Team is a team of digital experts and marketers who are passionate about their work. This team leads voucher operations across the SEA market to provide strategy and governance based on user segments, competitive benchmarking, E2E user experience and budget efficiency to push incremental value to the platform while maximizing returns on cost. We are looking for talents to join our voucher and user incentives team in Lazada.

Key Responsibilities

• Design! Work with Regional and Country stakeholders to support the voucher and mechanics strategy for both campaign basis and BAU basis, including alignment with targets to strengthen user and buyer growth, as well as experimenting methodologies (i.e. AB-testing)
• Execute! Liaise with cross-functional stakeholders and ensure the operational plan runs smoothly from vouchers creation to onsite set-up as well as performance and budget tracking
• Optimise! Develop process and cadence to monitor voucher and mechanics performance to maximize impact based on the given budget and steer decision-making
• Analysis! Lead the cross-country analysis framework on voucher and mechanics’ performance analysis with insights to continually refine spend strategy/budget allocation as well as identify key learnings and share best practices with the wider teams
• Collaborate! Work closely with multiple teams locally and regionally to develop structure and fundamental governance/ SOPs and dashboard for clear visibilities across countries
• Engage! Review strategies with senior stakeholders with direct impact on the country’s performance

Job Requirements

• Degree in Computer Science / Information Technology / Statistics / Business Management or its equivalent
• Min 3 years of working experience in analytics, performance marketing, promotion & mechanics management, consulting or other quantitative positions. Prior experience in e-commerce / tech industry is a plus
• Excellent business acumen with data-driven approach – able to identify trends and generate insights, display problem-solving skillsets and translate findings into key actions and recommendation
• Solid analytical skills and advanced usage of MS Excel, SQL is a plus
• Able to build quantitative models, comfortable in pulling and manipulating data, aggregate quantitative and qualitative datasets to make decisions
• Results driven, with excellent interpersonal and communication/presentation skills to collaborate with across teams as well as break boundaries from planning to implementation/execution
• Eagerness to make an impact at what you do, highly motivated and proactive - someone who thrives in a fast-paced environment, and able to manage frequent pivots in priorities at ease
• Good attention to detail, organized and can independently manage own time and tasks