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THE INSTITUTE OF HERALDIC AND GENEALOGICAL STUDIES
A leading modern construction business is looking for an experienced Marketing Manager to drive digital and traditional marketing strategies. You will create engaging content across various platforms, produce promotional materials, and analyze marketing effectiveness. The ideal candidate has a strong background in B2B marketing, enjoys creative tasks, and can work autonomously. This role requires occasional travel across the UK and offers a chance to significantly impact the company's presence in the market.
GBR Recruitment are working exclusively with a leading modern construction & built environment business, recruiting for an experienced 360 degree Marketing Manager (Digital & Traditional, strong in SEO) to produce highly innovative, exceptionally creative & inspired eye catching OMNI channel / Multi channel marketing content, across all digital & traditional marketing formats (website, social media channels, Meta platforms, vlogs, time lapse videos, blogs, publications, POS, events & exhibitions etc.).
This is an amazing stand alone Marketing management opportunity, ideal for a creative guru, to come in & drive forward the companies digital & traditional marketing communications, by working hand in hand with the sales teams (attending site visits etc. to capture real content), to increase product sales & marketplace exposure across the UK & Ireland.
You will be the digital wizard, who can create engaging content across the companies website, social media channels such as LinkedIn, Facebook, Twitter, Instagram & other social media outlets, plus SEO.
This is a stand alone role with full autonomy for all things Marketing, aligning the Marketing strategy with the Sales strategy.
You will set the companies tone of voice to the Outside World.
Driving marketing activity across Meta Channels.
Driving Multi-channel / OMNI channel Marketing.
Deliver engaging content that captures the desired B2B audience.
Creative writing, Editing & Proofreading all online content inc.Videos.
Utilise SEO & Google Analytics, to attract high volume website / social media channels traffic, to help increase sales / exposure.
Analyse web traffic metrics & define Marketing strategies from insights.
Working closely with the sales team, accompanying them on site visits & producing real live content, plus case studies of builds / installations.
Produce engaging Video content for customers to see actual builds.
Carry out market intelligence, exploring what the competition are doing.
Produce Traditional marketing content (leaflets, brochures, POS displays etc.).
Networking at corporate events, trade shows, exhibitions, business breakfast clubs etc.
Role is commutable from Leicester, Derby, Coalville, Ashby de la Zouch, Loughborough, Nottingham, Birmingham, Tamworth & surrounding areas.
Interviews to take place immediately
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.