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Head of Marketing & E-commerce
Job summary
A premium nutritionware brand in the UK is seeking a Head of Marketing & E-commerce to drive both brand storytelling and performance marketing. The ideal candidate will have over 5 years of experience in consumer brand marketing, particularly in DTC and Amazon. Responsibilities include managing a creative team, executing a comprehensive marketing strategy, and optimizing campaigns for measurable results. This role offers a competitive salary and opportunities for professional growth within a fast-paced environment.
Benefits
Qualifications
- 5+ years in consumer brand marketing with DTC and Amazon experience.
- Ability to manage a creative team and execute marketing campaigns.
- Proven track record in performance marketing and analytics.
Responsibilities
- Lead marketing and e-commerce strategy including content creation.
- Manage internal creative team for campaign execution.
- Oversee performance marketing across Shopify and Amazon.
- Create B2B marketing content and manage outreach.
- Implement processes for content and workflow efficiency.
Skills
Tools
Hands‑on marketing leader to execute and scale a global design‑led brand
PROMiXX is redefining Shakeware— premium, design‑led nutritionware that elevates daily health rituals across gym, office, commute, and home.
Our products are used by millions worldwide and trusted by leading brands including Optimum Nutrition, MyProtein & More.
We are entering a significant growth phase, building a lean, high‑performance marketing engine that fuses creativity, content, performance, and commerce. This is a rare opportunity to shape the next evolution of a category‑defining brand.
Lead and execute the full PROMiXX marketing and e‑commerce roadmap — from brand storytelling and content creation to DTC and B2B growth.
This is a hands‑on role: you’ll build, launch, test, and optimise campaigns daily, while directing a capable internal creative team and coordinating with specialist partners. It’s ideal for a builder who wants ownership and visible impact.
- Manage a small internal creative team (design, video, content).
- Write briefs, plan shoots, review edits, and ensure consistent brand execution.
- Own DTC and Amazon performance, supported by agency partners.
- Oversee ads, email/SMS, CRO, SEO, and performance reporting.
- Coordinate launches and promotions with Sales and Ops.
- Support founder‑led outreach with simple, effective partner content.
- Create pitch decks, capability overviews, and case studies.
- Manage light‑touch lead‑gen funnels across LinkedIn and email.
- Build and scale a creator/UGC system delivering authentic lifestyle and product content.
- Develop repeatable briefs and measure ROI.
- Use AI tools to speed content creation, automate reporting, and improve workflow efficiency.
- Implement processes that increase output without increasing budget.
- Shopify conversion > 3%, AOV + 10%
- Amazon TACOS < 12% with steady revenue growth
- Consistent inbound B2B interest and qualified partner conversations
- High‑performing, efficient creative output across channels
- A lean, organised marketing system with measurable ROI
- Have 5+ years in consumer brand marketing (DTC + Amazon experience ideal).
- Are a builder— resourceful, scrappy, and able to own execution end‑to‑end.
- Can brief creatives, manage shoots, and read analytics — all in the same day.
- Thrive in a fast‑paced environment where you can move quickly and make an impact.
- Want ownership, autonomy, and influence within a global, design‑led brand.
- £55,000 – £70,000 base
- Share Options
You’ll join a brand with global reach, premium design DNA, and a huge creative runway.
You’ll have the freedom to build a modern marketing engine — and the visibility to see your work shape a brand used and loved around the world.
If you want to lead, create, grow, and build something meaningful — this is the role.
*Application requirement:
Please include in your resume a brief description of a marketing campaign or project you executed end‑to‑end, including the channel, objective, and results.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.