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We help brands make BOLD MOVES

Nowadays, brands want rapid, spectacular growth and they expect media to deliver it.

Clients used to give us media briefs that said “deliver 80% awareness” or “give me an impactful Christmas campaign.”

Now we hear

“Take me from 4th to 1st in my category”

“Help me grow 10% in a market declining 10%”

“Make me the most loved brand in my industry”

These are huge asks of media, that can’t be met through tweaking the media plan of two years ago.

Decades of advertising research prove that without a big change, large brands stay large and small brands stay small.

This is why Zenith help brands make BOLD MOVES.

Bold moves are big, brave changes to media strategy, delivering more impact for brands and more value for consumers.

Bold moves are backed up with a solid forecast – they are a better path to growth.

Bold moves build a partnership – we believe in this approach so much we link our growth to your success.

Bold Moves bring bigger ROI

This approach works for our clients, our people and consumers – it’s why we are recognised as the UK’s best media agency.

Our CommitmentAt Zenith UK, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger. It enables a greater idea exchange, which fosters innovation and creativity, and enriches our perspective.We are committed to Publicis Groupe’s wide variety of talent engagement and inclusion programming, and encourage our people to take an active role in continuing to drive positive change within our agency.

At Zenith, we don’t just respond to briefs—we challenge them. As The ROI Agency, we help ambitious brands make bold, strategic moves that drive real business growth. And now we’re looking for a Planning Director to lead the charge across two exciting accounts: a disruptive mobile network and a well-known digital brand operating in a key life-stage category.

If you're a commercially minded, creatively curious leader who thrives on both brand-building and performance planning, this is your opportunity to be at the heart of innovative campaigns that turn heads and drive results

The Role

You'll oversee day-to-day media planning and strategic output across two distinct and dynamic clients. One is a category-challenger in the telecoms space, known for breaking the rules and setting new ones. The other is a consumer-facing digital platform that supports decision-making at a pivotal point in people’s lives.

On both accounts, your focus will be leading bold, insight-led strategies across all media channels—especially AV, digital, and performance media. You’ll also play a key role in client leadership, team development, and collaborating across Zenith’s deep bench of specialists.

• Leading planning work that challenges the norm and delivers measurable results

• Acting as a trusted advisor to senior clients and internal stakeholders

• Driving test-and-learn agendas across brand and performance campaigns

• Collaborating with channel specialists, strategy, and investment teams

• Developing a high-performing team of planners, with clear progression paths

• Proven experience in media planning at a senior level

• Confident client leader who can handle pace, pressure and pivot with ease

• Strong knowledge of AV and digital planning, ideally across both brand and performance

• Inspirational team leader and mentor

• Comfortable juggling multiple workstreams across very different categories

• Work Your World – work from anywhere Publicis has an office for up to 6 weeks a year

• Birthday Day Off – celebrate your way

• Hybrid Working – up to 2 remote days a week

• Wellbeing Support – mental health resources, lifestyle coaching, and onsite perks

• Family-Friendly Leave – 26 weeks full pay for maternity, adoption, and shared parental leave

• Incredible Culture – supportive, ambitious, inclusive

Zenith UK has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Planswe also offer;

• WORK YOUR WORLDopportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS- Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS24/7 helpline to support you on a personal and professional level.Access to remote GPs, mental health support and CBT.Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIESWe provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP&BIRTHDAY DAY OFFYou are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTSThis includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of ourbenefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Pagewhich showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

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