Direction jobs in United Kingdom

Permanent On-site, 5 days on site London-based

Luxury Fashion & Premium Lifestyle

We're partnering with a global luxury brand to hire an experienced Senior Graphic Designer to lead creative output across all brand touchpoints. This is an exciting opportunity for a designer with a strong luxury background – someone who understands craftsmanship, elevated storytelling, premium branding and the nuances of the luxury consumer.

As Senior Graphic Designer, you will act as a brand guardian and creative lead, shaping the visual identity across digital, social, retail, e-commerce and experiential environments. You'll collaborate closely with Brand, Marketing, Digital, Retail Experience and external creative partners to produce refined, high‑quality design that strengthens the brand's luxury positioning. This is an opportunity to influence creative direction, introduce new visual concepts and mentor the wider design team.

• Lead the creation of elevated design across digital campaigns, social, print, event collateral, packaging, retail/brand activations and editorial content.
• Develop and evolve visual identity systems including typography, colour, iconography and layout styles tailored to luxury audiences.
• Ensure visual consistency across all platforms while pushing creative boundaries to keep the brand fresh and relevant.
• Translate brand concepts into premium digital experiences for e-commerce, mobile, and brand sites.
• Present creative ideas to senior leaders and refine concepts based on brand direction and commercial needs.
• Mentor junior designers, freelancers and external partners, upholding design excellence and best practice.
• Liaise with high‑end production partners to maintain craftsmanship and quality across printed assets and packaging.
• Stay ahead of trends in luxury design, fashion campaigns, visual culture, digital innovation and experiential branding.

• 5+ years' experience as a Graphic Designer or Senior Designer within luxury fashion, premium lifestyle, beauty, accessories, or high‑end retail (mandatory).
• A sophisticated portfolio showcasing refined visual execution across digital and print for luxury brands.
• Strong proficiency in Adobe Creative Suite; motion/animation skills are a plus.
• Deep understanding of typography, luxury visual language, layout, print production and craftsmanship.
• Experience mentoring designers and collaborating in multi‑disciplinary creative teams.
• Ability to manage multiple briefs while upholding brand consistency and creative excellence.
• Highly organised, detail‑focused and confident in presenting to senior stakeholders.

This is a rare opportunity to shape the creative direction of a globally recognised luxury brand and produce work that lives across premium, high‑visibility channels.