Marketing Director

Propel London; London; On-site; GBP 60,000 - 90,000; Full time

Job summary

A leading company in biosynthesis is seeking a Head of Marketing to lead brand and customer acquisition efforts. This role will enable the successful candidate to build a prominent consumer brand in a rapidly growing sector. Ideal applicants will have strong experience in brand management, customer acquisition, and strategic marketing, particularly within a start-up environment.

Qualifications

• Proven experience in brand management and customer acquisition.
• Previous experience in a start-up environment.
• Previous managerial experience.

Responsibilities

• Oversee marketing strategies across brand and performance media.
• Build brand awareness within target segments using various channels.
• Support product launches through digital communication platforms.

Skills

Brand management

Customer acquisition

Marketing strategy

Job description

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Job Description

They are at the forefront of embracing biosynthesis (lab-made, not plant-extracted), which is ultimately a greener, 100% legally compliant, and more sustainable approach compared to those derived from plants.

The Head of Marketing will lead all brand and acquisition efforts. This role offers the possibility to build a go-to consumer brand and become a household name in the space.

The Role

• Responsible for overseeing the planning, development, and execution of marketing strategies across brand and performance media.
• Focus on building awareness, driving customer acquisition, and ensuring successful retention across D2C and indirect channels.
• Build brand awareness within target consumer segments using a full mix of online and offline channels, working closely with PR and advocacy functions.
• Support all product launches across digital communication platforms.
• Own the customer acquisition strategy.

About You

• Must have proven experience in brand and acquisition marketing.
• Previous experience in a start-up environment.
• Previous managerial experience.
• Experience at Senior Manager or Head of Level.

If this sounds interesting and it should! Apply today.