Director, Product Acceleration RetailMedia

Flywheel Digital; Greater London; Hybrid; GBP 100,000 - 150,000; Full time

Job summary

A digital commerce solutions provider is seeking a Director, Retail Media Product Acceleration in Greater London. This role involves leading the commercial and product strategy for retail media solutions, working closely with retailers' C-suite executives to drive new revenue opportunities. Ideal candidates will possess strong analytical and strategic skills, a background in B2B product execution, and a passion for digital advertising and eCommerce. A competitive rewards package and support for career growth are offered.

Benefits

Competitive rewards package

Flexible vacation time

Great learning and development opportunities

Qualifications

• Experience in product vision and execution in the B2B space.
• Strong understanding of market trends and competitive landscapes.
• Experience managing high-performing product teams.

Responsibilities

• Own the commercial and product strategy for retail media solutions.
• Define and refine retail media offerings and pricing.
• Lead strategic conversations with retailer executives.
• Monitor performance metrics and drive new product opportunities.

Skills

Strategic thinking

Analytical skills

Communication

Leadership

eCommerce knowledge

Job description

Flywheels suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world's leading brands. We give clients access to near real‑time performance measurement and improve sales share and profit. With teams across the Americas, Europe, and APAC we offer a career with real impact, endless growth opportunities, and the support you need to be the best you can be.

The Opportunity

As our Director, Retail Media Product Acceleration, you will lead the commercial and product strategy for our retailer‑facing retail media offering from business case and product design through go‑to‑market pricing and growth of live. You will design packages and sell comprehensive retail media solutions with retailers, not just push a single platform or offering.

You’ll partner with retailer C‑suite executives and internal cross‑functional teams to build business cases, design go‑to‑market strategies, and unlock new revenue as the bridge between retailers and technology platforms, translating complex ad‑tech capabilities into simple, sellable propositions that work across different retail verticals.

What You Will Do

• Own the commercial and product strategy for retailer‑facing retail media solutions from discovery through scaling.
• Define and continuously refine retail media offerings—including onsite, off‑site, and in‑store ad products; data/audience solutions; and measurement and reporting capabilities.
• Translate complex ad‑tech and data capabilities into clear, commercially viable packages.
• Own commercial models including money flows, rate cards, pricing, revenue‑share structures, and tiered offerings.
• Evaluate and tailor solution approaches for different retail verticals.
• Build playbooks, transition plans, templates, and toolkits that enable repeatable, scalable solutions across retailer clients.
• Lead strategic conversations with retailer C‑suite executives on media, commercial, and digital priorities.
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• Build retail media business cases including revenue forecasts, P&L scenarios, and investment requirements.
• Design and present go‑to‑market plans and supplier onboarding strategies.
• Partner with account leads to convert new clients and expand revenue with existing partners.
• Leverage your platform experience to advise retailers on tech stack choices and shape joint propositions with key partners.
• Remain at the forefront of industry trends and (re)define proposition structure, scope, and technical set‑up to ensure optimal client delivery.
• Set KPIs and guardrails for new retail media programs.
• Monitor performance metrics, including ad revenue, yield, fill rates, and campaign outcomes.
• Identify and drive new product opportunities and revenue optimization strategies.
• Coach internal teams on retail media mechanics and commercial models.

Who You Are

• A strategic and customer‑obsessed product leader with experience driving product vision and execution in the B2B space.
• A strong analytical thinker with a deep understanding of market trends, competitive landscapes, and data‑driven decision‑making.
• Industry expert with a multi‑year background across either client agency or technology provider side.
• An exceptional communicator with the ability to influence and inspire teams across functions and levels; excellent at bridging the gap between tech and business outcomes.
• A seasoned leader with experience managing and mentoring high‑performing product teams (directly or indirectly).
• A self‑starter with a growth mindset who thrives in a fast‑paced, entrepreneurial environment. You’ll be happy to roll up your sleeves and get things done.
• Passionate about eCommerce, digital advertising, retail media, and leveraging technology to drive business impact.
• Bonus: Experience launching and managing features within a B2B SaaS / retail media product.
• Bonus: Extensive knowledge of Amazon Ads ecosystem (AMC, DSP, Retail Ads).
• Bonus: Extensive knowledge of industry retail media networks, agencies, and tech (Skai, Pacvue, Criteo, CitrusAd, etc).

Working at Flywheel

• Competitive rewards package.
• Unparalleled career growth opportunities.
• Supportive, fun, and engaging culture.
• Office hubs across the globe where team members can be productive, inspired, and connected; team members go into hub offices 3× a week.
• Flexible vacation time.
• Great learning and development opportunities.
• Benefits that help you live your best life.
• Parental leave and benefits.
• Volunteering opportunities.
• If you’re looking to connect with teammates on inclusion and identity, we have an ERG for that.
• Background check required.
• Learn more about us: Life at Flywheel.

The Interview Process

Every role starts with an introductory call with someone from our Talent Acquisition team. We will assess company and values fit as well as your professional experience; there may be some technical role‑specific questions during this call.

After the initial call you can expect to meet several team members 1:1, and there might be further skill assessments in the form of a take‑home assignment, case study presentation, or coding exercise, depending on the role.

Inclusive Workforce & Equal Opportunity

Flywheel Commerce Networks goal is to create a culture where all individuals of all backgrounds feel comfortable bringing their authentic selves to work. We want all people to feel included and empowered to contribute fully to our vision and goals. Flywheel Commerce Network is an Equal Opportunity Employer and participates in E‑Verify. All applicants will receive fair consideration for employment. We do not discriminate based on race, color, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other legally protected characteristic at the location in which the candidate is applying.

Required Experience: Director