CRM Marketing Specialist

Madfish; Remote; GBP 40,000 - 60,000; Full time

Job summary

A digital marketing firm in the United Kingdom is looking for a Marketing Operations Specialist to join their CRM Hub team. This role involves providing technical support for marketing initiatives, including campaign launches, data management, and CRM integrations. The ideal candidate should have at least 2 years of experience in Marketing Ops, familiarity with HubSpot, and expertise in analytics tools. Benefits include health insurance, remote work flexibility, and opportunities for team-building events.

Benefits

Quality health insurance

Remote work flexibility

Financial compensation for language courses

Corporate events for family

Paid vacation leave of 18 days

Paid sick leave

Access to corporate library and lectures

Qualifications

• 2+ years of experience in Marketing Ops or CRM.
• Experience working with HubSpot's Marketing/Sales Hub.
• Familiarity with API/webhook integrations.
• Experience in analytics tools like GA4.
• Understanding of UTM parameters and pixels.
• Strong documentational skills and prioritization.

Responsibilities

• Launch technical marketing campaigns including landing pages.
• Manage event integrations with HubSpot and analyze results.
• Oversee CRM data cleanliness and documentation.
• Ensure quality assurance and process documentation.
• Coordinate with sales and product teams.

Skills

Marketing Ops expertise

HubSpot experience

Integrations knowledge

Analytics proficiency

Basic HTML/CSS skills

Attention to detail

Upper-Intermediate English

Tools

HubSpot

Make/Zapier

Google Analytics 4

Google Sheets

ClickUp

Job description

About us

AIR Media-Tech is the ultimate space for creators. With over 30 advanced tools and expert support, we help creators grow, monetize, and safeguard their content. For over 15 years, we’ve been empowering creators to expand their reach, boost their income, and scale globally with innovative solutions tailored to their needs.

Our Mission

Our mission is simple: to help creators thrive, providing innovative tools and strategic insights that fuel growth and monetization. Whether it’s finding hidden growth spots, protecting their content, or tapping into new markets, we ensure that creators' journeys are supported every step of the way. At AIR, we help creators hit their next target and unlock new levels of success.

Role objective

We are seeking a Marketing Operations Specialist / MarTech to join the CRM Hub (AIR Media-Tech) team, providing technical support for all marketing and sales initiatives. You will quickly find and implement tools, collect integrations and funnels, set up events/analytics, document processes, and keep data in order. Key KPIs for the role: speed and accuracy of execution, stability of integrations, cleanliness of CRM data and its documentation.

Main responsibilities

• Technical launch of campaigns: landing pages/forms/UTM, pixels/conversions, domains.
• Events: platform selection, registration settings, integration with HubSpot, reminder letters, analytics.
• Integrations and automation: Make/Zapier, webhooks, ClickUp notifications, CRM funnels, chatbots (IG/Telegram/ManyChat).
• CRM and data: field creation/auditing, deduplication and normalization, lifecycle stages, segments/lists, reports/dashboards.
• QA and documentation: checklists, UAT tests, SOP/guides, cross-functional coordination with Sales/SDR/Closers/Affiliate/Product Teams.

Requirements

• 2+ years in Marketing Ops/CRM.
• Experience with HubSpot (Marketing/Sales Hub: lists, workflows, forms, properties, reports).
• Integrations: Make/Zapier, basic APIs/webhooks.
• Analytics: GA4/Looker Studio (or BigQuery basics); confident Google Sheets.
• Basic HTML/CSS, understanding of UTM/pixels/events.
• Attention to detail, ability to document and prioritize; Upper-Intermediate English.

Advantages

• Experience with ManyChat/Telegram/IG bots and chat funnels.
• Experience in creator economy / SaaS/ influencer marketing.
• Knowledge of ClickUp/Slack/Clockify and building pipelines in HubSpot.

The Benefits

• Quality health insurance.
• Remote work and flexible schedule with work-life balance.
• Financial compensation for language courses.
• Corporate events for you and your family.
• Online and offline team building for your team.
• Vacation leave of 18 work days.
• Paid sick leave.
• Corporate library, lectures, and webinars on various topics.
• Opportunity to participate in volunteer and charitable projects, as well as projects to support the military.
• Gifts for birthdays and special occasions (weddings, Christmas, etc.)

Do you want to be involved in outstanding projects? Send us your resume.

If we feel you could be a good fit, we will contact you soon!