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Digital Marketing Assistant
Job summary
A global beauty company in Paris is seeking a Global Digital Project Manager Intern/Apprentice to assist in implementing digital strategies for various niche brands. This role involves coordinating social media efforts, analyzing digital campaign performance, and developing digital toolkits. Candidates should have 1-2 years of experience in digital project management, particularly in the beauty sector, and demonstrate strong analytical skills and creativity on social media platforms. Fluency in English is essential.
Qualifications
- 1 to 2 experiences as a digital project manager, ideally in the beauty industry.
- Strong analytical mind and understanding of the digital ecosystem.
- Organized and can juggle multiple projects.
Responsibilities
- Implement digital strategies for Coty’s niche brands.
- Build social media calendars and coordinate with agencies.
- Consolidate and analyze paid media campaign reports.
Skills
Tools
Jobposition: GlobalDigital ProjectManager(Intern/Apprentice)
StartingBeg Jan
Within the Communication department and under the responsibility of the Global Digital Senior Manager & Global Social Media Manager, you will participate in the implementation of the digital strategies of COTY niche brands: Jil Sander, Tiffany & Co and Infinitely Coty Paris. Demonstrating a real interest in digital and new technologies, you will be able to combine analytical skills and creativity to identify new opportunities to increase the digital performance of the brands in the portfolio.
- Help deploy our niche brands digital plan for fiscal year to come
- Build social media calendars, coordinate with agency and find ways to improve our performance on social media
- Consolidate and analyze paid media campaign reports, define KPIs and highlight PCA’s key learnings
- Follow-up on strategies and activations on various digital pillars: Media, Digital in store, eCommerce
- Help coordinate and develop digital activations for our brands new product launches
- Help manage our brands’ social media accounts – Editorial planning, tone of voice and fanbase growth
- Develop digital toolkits to make sure markets have all necessary information to communicate appropriately on new launches
- Identify industry trends and top-performing contents
- Study competitive benchmarking and rank brands’ performance
- Audit e-commerce contents and consumer digital/e-commerce purchasing journey on key e-retailers
- 1 to 2 experiences as a digital project manager ideally in the beauty industry, or in a communication/digital agency or a group
- Has a strong analytical mind
- Has an excellent understanding of the digital and social media ecosystem and knows how to be creative on social media platforms
- Is organized, rigorous and has a sense of responsibility
- Knows how to prioritize and juggle between different projects and brand DNA
- Fluent in English with excellent business writing skills are a must
- Proficiency in Klaviyo, Sprinklr and Trackr would be a plus
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.