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TEMPORARY CONTRACT - MARKETING MANAGER, POLAND.

Caudalie

Paris

Sur place

EUR 40 000 - 60 000

Plein temps

Aujourd’hui
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Résumé du poste

A leading cosmetics company is looking for a talented Marketing Manager to drive marketing strategy and execution for the Polish market during a 12-month replacement period. The ideal candidate has significant experience in the cosmetics industry, excellent interpersonal skills, and is able to manage multiple marketing and promotional campaigns. Responsibilities include elaborating media plans, coordinating marketing efforts, and collaborating with cross-functional teams. Proficiency in Polish and English is mandatory, with French being an advantage.

Qualifications

  • Professional experience in similar positions.
  • Experience in the cosmetics industry is mandatory.
  • Strong interpersonal and relationship skills.

Responsabilités

  • Drive the marketing strategy and execution of multiple channels.
  • Elaborate marketing, media & promotional campaign plans for the Polish market.
  • Coordinate local adaptation of global marketing operations.

Connaissances

Professional experience in similar positions
Experience in the cosmetics industry
Interpersonal and relationship skills
Entrepreneurial spirit
Organized and multitasking abilities
Creative and dynamic mindset

Formation

Educated to a degree level
Description du poste

TEMPORARY CONTRACT - MARKETING MANAGER, POLAND

Were looking for a talented Marketing Manager for Caudalie Poland (replacement during maternity leave).

You will play a key role to drive the marketing strategy and execution of multiple distribution channels : wholesale (Douglas, pharmacies), e-retail, caudalie.

You will be responsible for developing the brand awareness, ensuring the brand positioning, and developing the business by collaborating closely with cross-functional teams.

Key Responsibilities
  • Elaborate marketing, media & promotional campaign plans for the Polish market and ensure their perfect execution;
  • Coordinate local adaptation and execution of global marketing operations;
  • Adapt and translate content of global sales & communication tools (POSM, training, caudalie, social media);
  • Outline & execute media campaigns (online & offline) directly with media partners and with the Head of Media Europe.
  • Secure local implementation of 360° activations : merchandising, media, in-store & digital animation, education, sampling, incentives, e-commerce & partnerships as per calendar;
  • Help to set accurate forecasts, monitor and communicate after-launch results to improve short and long-term forecast accuracy;
  • Manage and implement the assigned marketing budget.
  • Create a strong alliance with the sales team to ensure that they have the marketing tools needed to successfully push sales.
  • Organize marketing presentations for key accounts & retailers, commercial cycles and seminars;
  • Create in-store animations and elevate in-store events and experience (consumer events, boutique events, trade shows, );
  • Collect and compile market trends and share best practices;
  • Gather sell-out data for market feedback;
  • Spend at least 3 days per month with the sales team in the field to assess the situation and gather insights.
YOUR PROFILE
  • Professional experience in similar positions.
  • Experience in the cosmetics industry is mandatory; a good experience in trade marketing, media and digital is required.
  • Knows how beauty businesses work; knows the competition, affinity with the beauty category in a selective / retail / pharmacy environment.
  • Strong interpersonal and relationship skills.
  • Passionate and talented profile with an entrepreneurial spirit.
  • Organized and multitasking abilities in a complex environment.
  • Polish & English is mandatory, French is an advantage.
  • Creative and dynamic mindset, with a strong attention to details.
  • Educated to a degree level.
ADDITIONAL INFORMATION
  • Reporting to : Country Manager and CMO Europe
  • Based in : Varsaw
  • Duration : 12 months
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