Student Recruitment Counsellor

The American University of Paris; Paris; Sur place; EUR 40 000 - 50 000; Plein temps

Résumé du poste

A renowned educational institution in Paris seeks a Student Recruitment Counsellor responsible for recruiting students, particularly French and Francophone candidates. This role involves managing marketing strategies, engaging with potential students, and supporting current undergraduates. The ideal candidate will have a strong background in higher education, excellent communication skills in English and French, and a commitment to fostering relationships within the educational landscape. Occasional travel is required, and flexibility is essential.

Qualifications

• Undergraduate degree is essential.
• Ability to speak English and French is crucial.
• Experience in higher education or French educational settings is desirable.

Responsabilités

• Manage recruitment for French students and Francophone students globally.
• Conduct marketing campaigns and represent the university at events.
• Support current students wishing to remain at the university.

Connaissances

Bilingual in English and French

Customer focus

Good communication skills

Ability to manage multiple deadlines

Entrepreneurial and innovative

Formation

Undergraduate degree

Higher degree or relevant qualification

Description du poste

Student Recruitment Counsellor

CATEGORY : Cadre (C1-1)

CONTRACT: CDI

DEPARTMENT: Admissions Office

SUPERVISOR: Vice President and Director of Enrolment Management or any other supervisor designated by the President

DUTIES:

Position Overview

The post holder is responsible for the recruitment of students, with a particular focus on France, French students based in other countries, as well as students from other Francophone regions worldwide. This entails supporting the development of marketing, communications and recruitment strategies focused on these markets and supporting broader institutional efforts to enhance AUP visibility in France and elsewhere. While much of the role is focused on activities away from the campus, the post holder will also have responsibility for recruitment and liaison functions on campus, including daily campus visits, enquiry telephone calls and emails, online information sessions and the yielding of students post offer of admission.

JOB DESCRIPTION

Main Duties and Responsibilities

The main duties and responsibilities of the role include, but are not limited to:

• Support the recruitment to AUP of French students based in France The post holder is responsible for supporting the student recruitment function across the French market, generating appropriately qualified enquiries and applicants across all categories of students (first year, transfer, visiting/COOP, summer, and graduate) in line with agreed targets. To achieve these goals, the post holder will develop and execute a range of activities, including targeted face-to-face and online marketing campaigns, presentations, and digital engagement, with the support of AUPs Communications Office and other relevant colleagues across campus. A central part of the role is building and maintaining strong relationships with French high schools, guidance counsellors, alumni, and other relevant networks, ensuring AUP is visible and well positioned within the French educational landscape.
• Support the recruitment to AUP of French students based internationally and in the Francophone world In addition to the French domestic market, the post holder supports recruitment among French-speaking students internationally, including those studying at French lycées and international schools abroad, as well as within the wider Francophone world. This involves representing AUP at education fairs, school visits, and other strategic events, while tailoring communications and messaging to resonate with the cultural and academic expectations of Francophone students and their families. The post holder also helps design and implement targeted outreach strategies, coordinate French-language digital campaigns, and cultivate strong links with overseas guidance counsellors, institutions, and community networks.
• Represent the University The post holder represents the University at a range of events, including school visits, education fairs and exhibitions, and individual meetings with schools, colleges, universities, and other stakeholders. In doing so, the post holder is expected to develop appropriate relationships with all relevant individuals and institutions that contribute to successful student recruitment. Substantial international and national travel is an essential component of this aspect of the role.
• Support current AUP students wishing to remain at the University The post holder is responsible for supporting all currently enrolled undergraduate students who wish to remain at AUP. This primarily involves two populations: first, students categorized as visitors who are interested in extending their period at AUP or becoming degree-seeking students; and second, students categorized as COOP who also wish to convert to degree-seeking status. Work in this area requires responsiveness to enquiries, regular face-to-face contact with students and liaison with other departments on campus, particularly Academic Affairs.
• Manage all pre-application enquiries Together with colleagues in similar roles, the post holder manages all pre-application enquiries to AUP via the CRM system, telephone, and face-to-face contacts. Queries are answered using templated responses appropriate to the nature of the enquiry. Efficient and timely responses are essential, and work is organized on a rota basis depending on workload and the time of year.
• Manage all post-offer contacts and yield activities As a member of the Student Recruitment Team, the post holder manages the relationship with students from their assigned geographical territories who have received an offer of admission, guiding them through to enrollment. The post holder oversees a defined group of students, working proactively to ensure they confirm their place and complete the enrolment process at AUP. Success in this area is measured through key metrics such as conversion rates, confirmations, and other relevant data.
• Development of market intelligence and awareness The post holder maintains a keen awareness of developments and trends in all country markets for which they are responsible. This includes developing a list of relevant resources, attending meetings and conferences, participating in regular Admissions Officeupdate sessions, liaising with academic colleagues, and maintaining a network ofprofessional contacts.
• Create an effective network across the AUP campus The post holder develops and maintains a network across the AUP campus to support student recruitment. This includes administrative and academic staff, as well as various student organisations active on campus.
• Contribute to the development of a team ethic The post holder is responsible, along with colleagues, for fostering a strong team working ethic. While each post holder has clearly defined responsibilities, all members of theStudent Recruitment Team are expected to develop a working knowledge of all areas ofteam activity.
• Support the overall mission of the Admissions Office The post holder may be called upon to support activities across all aspects of student recruitment and admissions at the discretion of the Vice President and Director of Enrolment Management. The need for such support depends on factors such as the time of year, team workload, staff absences, and external environmental changes.
• Other duties The post holder may also participate in transversal projects the University wishes to explore. Additional appropriate duties may be assigned by the Supervisor according to the needs of the Admissions Office.

PERSON SPECIFICATION

Attributes

Essential

Desirable

Education and Qualifications

Undergraduate degree

Ability to speak English and French

Higher degree or professionally-relevant qualification

Experience

Working within a higher education context

Working in a French educational setting

Track record of recruiting international students

Managing multiple deadlines

Awareness of the student lifecycle

Ability to manage and execute multi-channel marketing campaigns

Understanding of broad marketing andcommunications issues

Job-related skills

Entrepreneurial and innovative with a delivery focus

Willingness to travel overseas and work outside normal/unsocial hours

Ability to understand a wide range of academic content and subject material

Ability to work under pressure

Good administrative and organisational skills

An understanding of how to apply technology in an appropriate way to meet business requirements

The ability to conduct market research and assess market intelligence and draw the appropriate conclusions

Interpersonal skills

Good communicator orally and in writing with excellent presentation skills

Skilled negotiator and networker

Strong customer focus, committed to ensuring delivery of excellent service standards

An understanding of cultural differences andan ability to work in appropriate ways across a diverse range of cultural environments

Flexible approach to work

Other requirements

High degree of commitment and self- motivation

APPLICATIONS

To apply, please send your CV and cover letter to recruitment.hraup.edu "> and title the email in the following convention: First and Last name Student Recruitment Counsellor .