Growth Marketing Manager

Commify; Barcelona; Presencial; EUR 40.000 - 43.000; Jornada completa

Descripción de la vacante

A leading messaging services company in Barcelona is looking for a Growth Marketing Manager to drive marketing initiatives in Spain. This role entails budget management, full-funnel ownership, and collaboration with a global team to enhance digital performance. Candidates should possess B2B marketing experience, creativity, and strong analytical skills to make data-driven decisions. A competitive salary and various benefits are offered.

Servicios

Salary Range of €40,000 - €42,500

Company Bonus

27 days of annual leave

Free mindfulness app access

Death in service benefits

Regular social events

Unlimited learning resources

Formación

• Experience in B2B marketing in a similar role is essential.
• Spanish is your native language; good level of English is a must.

Responsabilidades

• Drive pipeline growth and optimize digital performance.
• Manage budget for marketing activities in Spain.
• Build intelligent email marketing flows.
• Develop content for customer retention and thought leadership.

Conocimientos

B2B marketing experience

Analytical thinking

Creativity

Data-driven decision making

Educación

Degree in Business, Marketing, or Communications

Herramientas

HubSpot

Salesforce

GA4

Marketo

SEMrush

Descripción del empleo

Overview

Over the last 10 years Commify has grown and transformed under Private Equity ownership and now operates across 9 countries including UK, France, Spain, Italy, Romania, Germany, the Netherlands, Australia and the USA.

We're behind the messages you receive via SMS, WhatsApp, email, or to get notifications for a healthcare appointment, receive delivery notifications, cash in a mobile coupon to your favorite store, and so much more.

At Commify, our people are our greatest asset, and we are seeking a Growth Marketing Manager to join our Barcelona Team. You will be responsible for all things Marketing in our Spanish region, looking after and running your own budget, making your own decisions to drive growth, and are empowered to execute bold ideas.

But don’t let that intimidate you. You’ll be working alongside a highly experienced General Manager for the Spanish market, collaborating closely with the Head of Marketing EMEA, and partnering with a team of experienced field marketing managers across the globe.

Partnering across teams, you’ll drive pipeline growth, optimise digital performance, and build a data-driven growth engine, including our account-based marketing (ABM) programme. This is a pivotal role that combines strategic thinking with hands-on execution, perfect for someone eager to take the lead and deliver measurable impact.

Responsibilities

• You have full-funnel ownership: Continuously oversee and improve the journey from first contact to sales-qualified lead. From SEO to outbound campaign management in collaboration with the sales team, to online (and offline) event management.
• Account-Based Marketing (ABM): Campaigns targeted at specific accounts within our ICP, in close collaboration with local sales teams.
• Email marketing & marketing automation: Build intelligent flows using tools like HubSpot, Salesforce, or Marketto, for both customer communication and new business initiatives.
• SEO and AI-Optimised content (AIO): Optimise content for both search engines and AI platforms.
• Branding & content marketing: Develop thought leadership and conversion-oriented content for all funnel stages, including customer retention.
• Market research and analysis: Develop a detailed understanding of our target markets, opportunities, and risks, and align this with local marketing strategy.
• PPC and paid media channels: Manage the marketing budget for Spain to ensure a positive ROI, with key expenditures in PPC, paid social, and events. You will collaborate with an agency on this.
• Events and webinars: Coordinate webinars with respected partners like Google or external speakers, or perhaps our own clients. Attend and sponsor trade shows. This is also part of the role.
• Campaign launches, analysis, and reporting: Support product launches and analyse campaign effectiveness. Measure, understand, and present campaign outcomes to stakeholders.
• Budget ownership and strategic spending: You will be entrusted with a dedicated marketing budget to drive sustainable growth in your region, Spain. This includes full responsibility for budget allocation, execution, and analysing the return on investment (ROI) of your marketing initiatives.

What You’ll Bring

We\'re looking for someone who has already taken their first steps in marketing and is now ready to elevate their career into this manager position. Someone confident in sharing their vision and eager to take full ownership of the full country.

A person with a unique mix of creativity and analytical thinking. You enjoy experimenting but make decisions based on data, and thrive in a dynamic, evolving environment.

In Addition

• Experience in (B2B) marketing in a similar role is essential.
• Experience with common marketing tools such as GA4, HubSpot, Marketo, Salesforce, and SEMrush.
• Spanish is your native language (this is a must-have requirement).
• Additionally, it’s important to have a good level of English.
• You studied Business, Marketing, Communications, or a related field.

What We Offer

• Salary Range of €40,000 - €42,500 per annum, depending on experience.
• Company Bonus.
• Enjoy 27 days of annual leave in addition to Bank Holidays.
• Celebrate your birthday with a day off, plus additional well-being leave and giving back days.
• Access for you and your family to Calm, a premium mindfulness, health, and wellness app.
• Death in service (4x salary).
• Company Culture initiatives, including a festive Christmas reward and regular social events monthly and quarterly.
• Endless training and development opportunities with access to unlimited learning resources through Udemy.