Marketing Automation Strategist (Digital Strategy And Product) (English Services)

CBC / Radio-Canada; Toronto; On-site; CAD 100,000 - 130,000; Full time

Job summary

A leading data organization in Toronto is seeking an experienced Principal Analytics Strategist to influence strategic decisions and drive analytics excellence. Collaborate with senior executives, lead investigations, and utilize AI tools for actionable insights. Candidates should have 10+ years of experience, advanced SQL and Python skills, and a strong business intuition. This role offers fitness benefits and supports both work and life balance.

Benefits

Discounts to nationwide gyms

Onsite gyms

Employee and Family Assistance Program

Virtual wellness program

Pension matching

Qualifications

• 10+ years of experience in analytics, consulting, startups, or private equity.
• Strong business intuition and ownership mindset.
• Advanced SQL and Python skills; comfortable building datasets and models.
• Proficiency in Excel for fast prototyping.
• Experience with GenAI tools for speed and storytelling.

Responsibilities

• Partner with senior executives on high-priority analytical challenges.
• Lead investigations and provide data-driven insights.
• Translate broad questions into structured analyses.
• Build trusted relationships and become a go-to advisor.
• Develop models and presentations for executive decision-making.
• Co-define analytics best practices and contribute to culture.

Skills

Advanced SQL

Python

Business intuition

GenAI tools

Collaboration

Tools

Excel

QuickSight

Job description

Principal Analytics Strategist - job post

TRADER Corporation is a trusted Canadian leader in online media, dealer and lender services. The company is comprised of AutoTrader.ca, AutoSync and Dealertrack Canada. AutoTrader.ca offers the largest inventory of new cars and used cars in Canada, receiving over 25 million monthly visits to its marketplace. With over 3,500 subscribers and counting, AutoSync is the largest and fastest growing dealer and OEM software provider in Canada. AutoSync's diverse range of offerings includes: vAuto, EasyDeal, xtime, Motoinsight, Activix, TAdvantage and TRFFK. Dealertrack is Canada’s largest automotive financing portal, enhancing efficiency and profitability for all major segments of the automotive, marine, recreational vehicle, motorcycle and powersport retail industries. Over 6.5 million credit applications are submitted via the Dealertrack Canada portal each year. Collateral Management is a national, end-to-end, managed technology solution that offers industry insight and multi-channel collection strategies to maximize funds recovered. Visit tradercorporation.com to learn more.

TRADER Corporation's parent company AutoScout24 is the largest pan-European online car market with over 2 million listings and more than 43,000 dealer customers. The marketplace provides inspiration on cars and other vehicles and makes hard decisions easy.

Experience leveraging AI, Generative AI (GenAI) to enhance engineering productivity, automate repetitive tasks, and optimize workflows. Candidates should demonstrate the ability to integrate AI-driven solutions into their daily work — such as code generation, debugging, reviews, documentation, and decision support—to improve efficiency for themselves and their teams. A proactive approach to exploring and implementing AI tools that drive innovation and streamline development processes is highly valued.

We are looking for a seasoned and versatile analytics expert to join our growing data organization as a Principal Analytics Strategist. In this high-impact individual contributor role, you’ll work closely with our C-suite, General Managers, and Data Leaders to shape some of the most important strategic decisions across our European and North American marketplaces. Whether it's diving into marketplace dynamics in Italy, uncovering insights on supply-demand dynamics in Canada, or evaluating the impact of marketing and FinTech initiatives – you will be at the forefront of transforming data into action. If you thrive on solving complex problems, love working autonomously, and enjoy collaborating across borders and business units, we’d love to meet you.

What You'll Do:

• Partner directly with senior executives to tackle high-priority analytical challenges across multiple domains.
• Lead deep-dive investigations and special task forces, structuring complex problems into data-driven insights and clear recommendations.
• Translate broad questions into structured analyses – from marketing ROI and pricing impact to product funnel optimization.
• Build trusted, strategic relationships across the organization and become a go-to advisor for analytical clarity.
• Develop models, dashboards, and narrative-rich presentations that shape executive decision-making.
• Help set the bar for analytics excellence: co-define best practices, influence tooling strategy, and contribute to our insight-driven culture.
• Utilize a broad toolkit: SQL, Python, Excel, QuickSight, and GenAI technologies to accelerate insight generation.

What Success Looks Like:

• Your work directly influences board-level conversations, strategic priorities, and operational roadmaps.
• You’re recognized as a critical thinking partner by senior leaders across both AutoScout24 and Trader Corp.
• You drive progress with speed and clarity – often leading cross-functional analytics “SWAT” efforts from idea to insight.
• You play a key role in AutoScout24’s OneData transformation and help cultivate a best-in-class analytics community.

Your Background:

• 10+ years of experience in analytics, hands-on consulting, startups, or private equity.
• Strong business intuition – you think like a GM and act like an owner.
• Advanced SQL and Python skills; comfortable building your own datasets and models.
• Proficiency in Excel for fast prototyping and working across legacy systems.
• Experience applying GenAI tools to enhance speed, clarity, and storytelling is a strong plus.
• Proven ability to work independently, thrive in ambiguity, and communicate with senior executives.
• A collaborative mindset and the ability to build momentum without formal authority.

What’s in it for you…

• We understand that there is life at work and life outside of work. Here are a few benefits we all benefit from that support us to be our creative best.

• Fitness and wellness: we provide discounts to nationwide gyms, onsite gyms (when we’re in the office), an Employee and Family Assistance Program, as well as a virtual wellness program.

• Benefits from Day 1: local in-office free gyms; Employee and Family Assistance program; weekly virtual wellness events; regular internal training programs; let us help you invest in your future with 3% matching towards your pension and multiple forms of income protection.