Content Writer, Investor Education, Scotia iTRADE - Toronto, ON

Scotiabank; Toronto; On-site; CAD 60,000 - 80,000; Full time

Job summary

A leading financial institution in Toronto is seeking a Content Writer for Investor Education to create engaging content for self-directed investors. The ideal candidate must have a background in writing, particularly for finance, with a strong capability to simplify complex concepts. Responsibilities include developing educational materials and collaborating with various teams. This role offers a dynamic environment focused on investor education and clear communications.

Qualifications

• Minimum 2 years as a writer, with 1 year in finance or related content.
• Proven ability to translate complex financial concepts into engaging content.
• Experience writing for multiple formats and channels.

Responsibilities

• Design and develop educational content for self-directed investors.
• Write and edit articles, briefs, blog posts, and other marketing content.
• Collaborate with teams to ensure accuracy and alignment.

Skills

Strong communication skills

Creative thinking

Ability to engage audience

Education

Undergraduate degree in English, Communications, or Journalism

Tools

AEM or similar CMS

Job description

Overview

Title: Content Writer, Investor Education, Scotia iTRADE - Toronto, ON

Requisition ID: 240646

Join a purpose driven winning team, committed to results, in an inclusive and high-performing culture.

Purpose of Job

We’re building a modern, engaging education experience for self-directed investors – and we need an exceptional writer to help us bring it to life.

As a Content Writer – Investor Education, you’ll design and develop educational content for a wide range of investors, helping them build knowledge and confidence. You’ll create scripts for videos, build webinars, publish articles, develop social media content, produce presentations and learning resources for investors – translating complex financial topics into clear, relatable, and engaging content.

You’ll collaborate with external industry professionals and internal partners across the business to help evolve the learning journey for Scotia iTRADE clients – supporting a dynamic and comprehensive educational landscape across multiple formats and digital platforms. This role is an integral contributor to Scotia iTRADE’s education vision and content strategy, with a focus on best-in-class investor education.

Major Accountabilities

Content Creation & Communications:

• Write and edit a wide range of content such as articles, briefs, blog posts, website content, and other marketing related content.
• Draft investor education communications and content to support Scotia iTRADE’s engagement objectives.
• Create plain-language educational content across platforms to help clients understand investing concepts, products, and strategies.
• Collaborate with teams across creative and product design, marketing and CX/research to bring content ideas to life anchored with proprietary insights.
• Help define and evolve Scotia iTRADE’s education content tone, voice, and style – ensuring it is clear, approachable, and aligned to brand standards.
• Collaborate closely with marketing, product, legal, compliance, and business partners to ensure accuracy and alignment.

Support Investor Education Strategy – Remain up to date on industry trends, best practices:

• Research, write, and evaluate educational content that reflects evolving investor needs, market trends, and competitive insights.
• Participate in developing learning paths and programs that support investor growth from beginner to advanced levels.
• Deliver content that strengthens client understanding of Scotia iTRADE’s platform, tools, and investing opportunities.
• Leverage data, insights, and client feedback to continuously refine and improve content.
• Support regular content reviews to ensure accuracy, effectiveness, and consistency across all education channels.
• Maintain a deep understanding of industry trends, best practices, and competitor education offerings.

Collaboration & Leadership – Contribute to the effective functioning of Scotia iTRADE by:

• Work closely with internal teams and external partners to shape and elevate Scotia iTRADE’s education offering.
• Contribute to building a collaborative and inclusive education content culture by actively participating and contributing to one-on-one touchbases and team meetings, encouraging the generation of new ideas and approaches.
• Champion creative storytelling, high-quality writing, and clarity across all investor education touchpoints.
• Developing and executing a meaningful Employee Development Plan.

Education / Work Experience / Designations

• Minimum 2 years as a writer (with 1 year in finance or related investment content)
• Undergraduate degree in English, Communications, Journalism or a related field, or the equivalent work experience
• Proven ability to translate complex financial concepts into accessible, engaging content for a broad audience.
• Experience writing for multiple formats and channels – such as: webinars, video, articles, email, social media, and platform content.
• Prior knowledge of designing and developing client education solutions, including needs analysis, setting objectives, developing course material, and evaluation methods would be an asset
• Strong communication skills and ability to engage with an audience and convey confidence on educational topics.
• Ability to collaborate cross-functionally and build strong relationships with subject-matter experts and stakeholders.
• Knowledge of online investing, the stock market, and self-directed investing is an asset.

Nice to have:

• Fluent in French or experienced in writing or editing for French-speaking markets
• Techsavvy and experience with AEM or similar CMS and publishing/workflow tools
• Familiarity with the principles of content strategy, inclusive writing, and working knowledge of WCAG 2.0 Accessibility Standards.

Additional Candidate Details:

• A proven track record of delivering results through a collaborative, inclusive style and process that respects all partners and their respective roles and interests, and builds the lines of communication and understanding throughout all initiatives.
• Possess a strong sense of self awareness and confidence that shows up authentically.
• Creative thinker who can bring fresh ideas and approaches to investor education content.
• Strong interpersonal skills with excellent verbal and written communication, attention to detail and follow-through.
• Ability to work as part of an interdependent team and individually when required. Works well with autonomy and is an excellent communicator in a flexible work environment.

Application requirement:

To showcase your communication style, clarity, and ability to present educational content in an engaging manner, please submit a portfolio or a link to published work to [e-mail]. Please choose one of the writing samples below:

• Financial article or blog
• Investing educational transcript
• Original writing assignment – 300-500 word article or script on dollar-cost averaging or how dividends work

When emailing your portfolio or link, please include your Scotiabank application ID and full name in the email subject line to [e-mail]

Location(s): Canada : Ontario : Toronto

Scotiabank is a leading bank in the Americas. Guided by our purpose: "for every future", we help our customers, their families and their communities achieve success through a broad range of advice, products and services, including personal and commercial banking, wealth management and private banking, corporate and investment banking, and capital markets.

At Scotiabank, we value the unique skills and experiences each individual brings to the Bank, and are committed to creating and maintaining an inclusive and accessible environment for everyone. If you require accommodation (including, but not limited to, an accessible interview site, alternate format documents, ASL Interpreter, or Assistive Technology) during the recruitment and selection process, please let our Recruitment team know. If you require technical assistance, please click here. Candidates must apply directly online to be considered for this role. We thank all applicants for their interest in a career at Scotiabank; however, only those candidates who are selected for an interview will be contacted.