Manager - Marketing Events

Mashreq Bank; United Arab Emirates; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading financial institution in the UAE is looking for a Manager – Marketing Events to drive event-led initiatives. This role requires managing the full event lifecycle, including strategy, logistics, and branding. The ideal candidate should have 3-5 years of experience in event marketing or brand activations, alongside strong project management and stakeholder coordination skills. You will represent the institution at key industry events and ensure seamless execution of all activities, driving engagement and brand visibility.

Qualifications

• 3-5 years of experience in event marketing, brand activations, or ecosystem engagement.
• Strong project management skills with experience in planning and executing events.
• Excellent stakeholder coordination and vendor management capabilities.
• Creative mindset with an eye for brand experience and audience engagement.
• Familiarity with SME ecosystems and co-branded event formats.

Responsibilities

• Plan, execute, and scale event-led activations across NeoBiz.
• Build and manage the annual events calendar.
• Represent NeoBiz at key industry events.
• Coordinate sponsorships and delegate experiences.
• Drive engagement through curated experiences like workshops and webinars.
• Track event KPIs including attendance and lead generation.

Skills

Event marketing

Project management

Stakeholder coordination

Vendor management

Budgeting

Audience engagement

Job description

United Arab Emirates (Fulltime office (FTO))

Trending

Job Description

Job Purpose

NeoBiz is redefining SME banking — and we show up where our customers do. As Manager – Marketing Events, you’ll be the go-to lead for planning, executing, and scaling all event-led activations across NeoBiz. From high-impact industry forums and partner showcases to referral channel meetups and freezone roadshows, you’ll own the full event lifecycle — strategy, logistics, branding, and post-event amplification.

• This role is perfect for someone who thrives in fast-paced environments, knows how to turn a room into a brand experience, and can juggle multiple stakeholders while keeping the energy high and the execution flawless

Key Result Areas

• Build and manage the annual events calendar across NeoBiz business banking.
• Align event formats to business goals — acquisition, engagement, brand visibility, or partner enablement.
• Represent NeoBiz at key fintech, SME, and banking industry events.
• Coordinate sponsorships, speaking slots, booth setups, and delegate experiences.
• Plan and execute co-branded events with strategic partners, license authorities, marketplaces, and referral channels.
• Drive engagement through curated experiences — workshops, mixers, webinars, and demo days.

Internal & Ecosystem Activations

• Lead NeoBiz-led events including product launches, customer roundtables, and internal showcases.
• Collaborate with sales, product, and acquisition teams to ensure event alignment and impact.
• Own logistics, vendor management, budgeting, branding, and on-ground coordination.
• Ensure every event reflects NeoBiz’s brand voice and delivers a seamless experience.

Post-Event Amplification

• Work with content and digital teams to repurpose event moments — social media, blogs, videos, and PR.

Track event KPIs: attendance, engagement, lead generation, and ROI.

Knowledge, Skills and Experience

• 3 - 5 years of experience in event marketing, brand activations, or ecosystem engagement, preferably in fintech, banking, or startup environments.

Strong project management skills with hands‑on experience in planning and executing partners, industry, and referral events.

Excellent stakeholder coordination, vendor management, and budgeting capabilities.

Creative mindset with a sharp eye for brand experience and audience engagement.

Familiarity with SME ecosystems, digital acquisition funnels, and co‑branded event formats.

Job Info

• Job Identification 4071
• Job Category MashreqBank
• Posting Date 01/13/2026, 05:03 AM
• Apply Before 02/28/2026, 12:00 AM
• Job Schedule Full time
• Locations United Arab Emirates (Fulltime office (FTO))