Description
Market Research and Opportunity Identification
- Conduct in-depth market research to identify emerging trends, competitor strategies, and untapped business segments.
- Analyze customer segments to understand key decision-makers' pain points and growth potential.
- Develop targeted prospecting strategies for high-potential industries, geographies, and customer profiles.
- Monitor regulatory, economic, and technological developments that could influence market opportunities.
Lead Generation and Pipeline Development
- Design and implement outreach campaigns via email, cold calls, LinkedIn, and other channels to generate qualified leads.
- Collaborate with the marketing team to create compelling campaigns, content, and events that attract new prospects.
- Qualify leads through needs analysis and ensure accurate handover into the sales pipeline.
- Maintain and continuously build a robust pipeline of opportunities in CRM systems.
Client Engagement and Relationship Building
- Initiate and lead consultative conversations to understand client needs, business goals, and challenges.
- Build credibility and trust with stakeholders at all levels through clear communication and value-driven solutions.
- Conduct solution presentations and demos that align to the clients' operational and strategic priorities.
- Ensure a seamless transition from lead to client onboarding, engaging relevant internal teams as needed.
Proposal Development and Deal Closure
- Lead the preparation of tailored proposals including commercial models and service solutions aligned to client requirements.
- Facilitate negotiations addressing objections and aligning on win-win outcomes with clients.
- Engage senior leadership as needed for key opportunities to accelerate closure and relationship development.
- Finalize contracts and support the implementation team to ensure service delivery is aligned with commitments.
Sales Reporting and Performance Tracking
- Maintain up-to-date records of all sales activities, prospects, and opportunity stages in CRM systems.
- Generate weekly and monthly sales performance reports analyzing conversion metrics, pipeline health, and revenue forecasts.
- Use data insights to adjust strategies and improve targeting, engagement, and deal conversion rates.
- Monitor customer feedback and post-deal performance to identify referral or upselling opportunities.
Strategic Collaboration and Continuous Improvement
- Work closely with the Product and Operations teams to provide market feedback that informs product enhancements.
- Participate in internal planning sessions to align business development activities with broader company goals.
- Identify inefficiencies in the sales process and recommend improvements that drive faster sales cycles and better client outcomes.
- Contribute to team learning by sharing best practices, insights from the field, and competitive intelligence.
Requirements
- Solid knowledge of business development strategies and B2B sales methodologies.
- Skilled at identifying new market opportunities and positioning solutions effectively.
- Proficient in sales automation and CRM tools (e.g. Salesforce, HubSpot).
- Excellent communication and presentation skills.
- Strong negotiation and closing capabilities.
- Entrepreneurial mindset with the ability to take initiative and work independently.
- High level of integrity and ability to build trust-based relationships.
- Analytical thinker with strong commercial acumen.
- Persistent and resilient in achieving targets and dealing with rejection.
- Collaborative with an ability to influence cross-functional teams.
Education and Experience
- Matric
- Bachelor's degree in Sales, Marketing, Business, or a relevant field preferred
- At least 3 years of experience in a business development or B2B sales role.
- Experience working with CRM systems and using data to drive decision-making.
- Demonstrated ability to generate leads, manage long sales cycles, and close complex deals.
- Experience engaging with internal stakeholders and external partners at various levels.
Work Level: Skilled
Job Type: Permanent
Salary: Market Related
EE Position: No
Location: Durban
Required Experience : Manager
Key Skills
Business Development,Sales Experience,B2B Sales,Marketing,Cold Calling,Account Management,Territory Management,Salesforce,Affiliate Marketing,CRM Software,Negotiation,Lead Generation
Employment Type : Full-Time
Experience : years
Vacancy : 1