Social Media Creative Director

Boardroom Appointments; Midrand; On-site; ZAR 400 000 - 500 000; Full time

Job summary

A leading recruitment agency is seeking a talented Social Media Creative Director to lead the development and execution of captivating social media campaigns. The role requires strong leadership skills and a proven track record in social media marketing. The successful candidate will manage a creative team to deliver exceptional content that enhances brand awareness and engagement. Knowledge of social media trends and analytics is essential for optimizing campaign performance and driving results.

Qualifications

• Proven track record of success in social media campaigns.
• Experience in managing a creative team.
• Deep understanding of social media platforms and algorithms.

Responsibilities

• Lead development and execution of social media work.
• Foster creativity and collaboration within the team.
• Monitor and analyze social media metrics.

Skills

Social media campaign development

Team leadership

Creativity

Communication skills

Analytical mindset

Education

Matric (Grade 12)

Bachelor's degree in Marketing, Communications, or related field

Job description

About the job Social Media Creative Director

• Matric (Grade 12)
• Creative school qualification / Bachelor's degree in Marketing, Communications, Digital Media, or a related field is preferred but not essential
• Proven track record of success in developing and executing creative social media campaigns that drive engagement and achieve business objectives for clients
• Strong leadership skills with experience in managing and inspiring a team of creatives to deliver exceptional work
• Deep understanding of social media platforms, algorithms, and best practices, with a passion for staying ahead of the curve and pushing boundaries
• Excellent communication, presentation, and interpersonal skills, with the ability to build strong relationships with clients and internal stakeholders
• Creative thinker with a keen eye for design, storytelling, and visual aesthetics, demonstrated through a strong portfolio of past work
• Analytical mindset with the ability to interpret data and insights to inform decision-making and optimise campaign performance
• Proactive and results-driven approach with a passion for innovation and continuous improvement
• Experience working in a creative agency or digital marketing environment is preferred

Responsibilities:

• Lead the development and execution of creative social media work that captivates audiences, drive engagement, and elevate brand awareness for our clients
• Lead our talented team of creatives, including designers, copywriters, and art directors, to conceptualize and produce compelling content that resonates with target audiences
• Stay informed about emerging trends, platform updates, and best practices in social media to inform strategy and creative direction
• Creatively lead the production process, from ideation and content creation to ensuring a consistently high craft across all social media assets
• Foster a culture of creativity, collaboration, and excellence within the team, providing mentorship, guidance, and feedback to inspire growth and innovation
• Partner with account managers and client stakeholders to understand their business objectives and translate them into effective social media campaigns that drive measurable results
• Monitor and analyzes social media metrics and performance data to creatively optimize work
• Represent the CompanySong as a thought leader in social media marketing, participating in industry events, conferences, and speaking engagements to share insights and best practices