Senior Performance Marketing Manager - 16790

Somewhere; Remote; ZAR 600 000 - 840 000; Full time

Job summary

A performance marketing agency is seeking a Senior Performance Marketing Manager to lead paid media campaigns for B2B tech clients. This full-time role involves setting up and optimizing campaigns on platforms like LinkedIn, Meta, and Google. The ideal candidate will have 3-5+ years of experience, managing significant ad spend and driving measurable ROI. You'll work closely with the founder, contributing to strategic decisions and ensuring client success through detailed performance analysis and campaign management.

Benefits

Direct collaboration with founder

Professional growth opportunities

Focus on quality over quantity

Qualifications

• 3-5+ years of experience managing paid social campaigns for B2B Tech/SaaS.
• Proven track record managing $50k+ monthly ad spend.
• Strong analytical skills with proficiency in data analysis.

Responsibilities

• Set up and launch paid social and paid search campaigns.
• Monitor campaign performance and conduct optimizations.
• Generate weekly performance reports with insights.

Skills

Paid social campaign management

Data analysis

Project management

Audience segmentation

Communication skills

Tools

LinkedIn Ads Manager

Google Ads

Meta Ads Manager

Excel

Asana

Job description

Senior Performance Marketing Manager -

Join to apply for the Senior Performance Marketing Manager role at Somewhere

Job title: Senior Performance Marketing Manager

Full time, Independent Contractor

Remote (US business hours, Eastern time zone)

We're looking for a detail-oriented Senior Performance Marketing Manager to join our growing paid media team.

You’ll work directly with our Founder and Lead Client Strategist, to execute and optimize paid social campaigns across LinkedIn, Meta, and Google for leading B2B tech clients.

This role is critical to maintaining our high-performance standards as we scale our client portfolio.

You’ll plug into high-quality clients, structured workflows, clear expectations, and a collaborative environment that moves fast without chaos.

We invest heavily in strategy, experimentation, and personal development.

Plus, you’ll have the autonomy to actually drive real, meaningful impact.

Our Team Philosophy

We hire senior-level strategists who can think independently, execute flawlessly, and contribute to client success beyond just campaign management.

You’ll work directly with our founder on high-stakes accounts, have ownership over strategic decisions, and play a critical role in scaling both client results and our agency capabilities.

We optimize for pipeline and revenue, not vanity metrics - managing millions in annual ad spend with measurable ROI.

We work with 4-5 select clients, allowing for deep strategic partnership and exceptional results.

This isn't a typical agency grind - it's strategic, high-impact work that is rewarding (and fun!).

Why Top Performers Choose Us

• Direct Founder Collaboration : Work closely with the founder, learning from 12+ years of demand generation & paid media expertise
• Strategic Impact : Your recommendations directly influence client growth and business strategy
• Professional Growth : Clear advancement path from Senior Manager to Lead Strategist
• Quality Over Quantity : Focus on delivering exceptional results for select clients rather than managing dozens of accounts

What You’ll Do

Campaign Execution & Management

• Set up and launch paid social and paid search campaigns across LinkedIn, Meta, Google, and Bing advertising platforms
• Execute daily campaign optimizations, including budget adjustments, bid modifications, and audience refinements
• Monitor campaign performance and proactively identify underperforming ads for pause or optimization
• Conduct A / B tests on ad creative, copy, targeting, and bidding strategies
• Implement technical setups, including conversion tracking, pixel installation, and attribution modeling

Performance Monitoring & Analysis

• Review daily performance metrics across all active campaigns and flag anomalies
• Generate weekly performance reports with insights and recommendations
• Track key metrics including CTR, CPL, CPC, engagement rates, and pipeline attribution
• Identify trends and optimization opportunities through data analysis
• Maintain performance dashboards and client-facing reporting

Audience Development & Targeting

• Build and manage custom audiences using first-party data, website visitors, and lookalike segments
• Create targeted audiences based on job titles, company size, industry, and funnel stage
• Manage retargeting campaigns for different engagement levels and content interactions
• Optimize audience targeting based on performance data and client ICP refinements

Quality Assurance & Process Management

• Ensure all campaigns adhere to platform best practices and compliance requirements
• Maintain organized campaign naming conventions and account structures
• Document optimization decisions and maintain detailed campaign logs
• Follow established SOPs for campaign setup, optimization, and reporting
• Collaborate with the team on process improvements and efficiency gains

Client Communication & Support

• Hold weekly internal meeting with the founder to align on all Client account needs & priorities
• Prepare bi-weekly campaign performance summaries for client calls
• Support weekly strategic recommendations with performance data and insights
• Ability to support 1 meeting per client per week, plus 1 internal meeting per week with internal team
• Respond to client questions about campaign mechanics and optimization decisions in dedicated client Slack channels within 1 business day
• Coordinate with internal teams on creative asset needs and campaign requirements

Required Experience

• 3-5+ years of hands-on experience managing paid social campaigns, preferably for B2B Tech / SaaS companies
• Proven track record managing significant monthly ad spend ($50k+ per month across accounts)
• Ability to manage multiple projects at once with high attention to detail
• Expert-level knowledge of LinkedIn Ads Manager, Meta Ads Manager, and Google Ads
• Experience with conversion tracking, attribution modeling, and performance measurement
• Strong analytical skills with proficiency in Excel / Google Sheets and data analysis
• Ability to work Monday-Friday 9AM - 6 PM EST

Technical Skills

• Advanced understanding of paid social platforms, including campaign types, bidding strategies, and optimization techniques
• Experience with audience segmentation, lookalike modeling, and retargeting strategies
• Familiarity with tracking implementations, UTM parameters, and attribution methodologies
• Knowledge of A / B testing methodologies and statistical significance
• Experience with reporting tools and dashboard creation
• Contribute to strategic campaign recommendations beyond just execution
• Document processes and create SOPs for campaign workflows and optimization procedures

Project Management and Coordination Responsibilities

• Experience with using project management tools (Asana preferred) to keep internal teams updated on detailed campaign action items, needs, and delays proactively
• Proactively manage task prioritization using High / Medium / Low tagging
• Flag capacity issues and delays before they become client problems
• Manage competing client priorities and communicate workload constraints

Soft Skills

• Exceptional attention to detail and ability to manage multiple campaigns simultaneously
• Great presentation skills to present campaign findings on client calls (fluent in English)
• Doer mindset – we move fast & need people who can balance execution, planning, & strategy
• Strong communication skills for internal collaboration, client updates, and client calls
• Proactive problem-solving approach with the ability to work independently
• Organized approach to campaign management and documentation
• Comfortable working in a fast-paced environment with evolving priorities
• Support business development by documenting case studies and results

Bonus Qualifications

• Experience with B2B SaaS marketing funnels and pipeline attribution
• Familiarity with CRM platforms (HubSpot, Salesforce) and marketing automation tools
• Knowledge of Clay, Fibbler, or similar data enrichment and workflow automation tools
• Previous agency experience managing multiple client accounts
• Understanding of go-to-market strategies and demand generation

Seniority Level

Mid-Senior level

Employment Type

Full-time

Job Function

Other

Industries

Staffing and Recruiting