Regional Marketing Lead - Footwear Brand Growth

Sentinel Staffing Services; Germiston; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading footwear distributor in Germiston is seeking a Marketing Specialist to manage comprehensive marketing strategies for a flagship brand. The role involves overseeing campaigns, collaborating with graphic designers, and adapting global strategies to the local market. Ideal candidates should have 3–5 years in marketing management within the footwear or fashion sector, along with strong project management and communication skills. This position operates within a fast-paced, creative environment focused on brand growth.

Qualifications

• 3–5 years’ experience in marketing management within footwear, fashion, or related consumer goods.
• Strong understanding of seasonal buying and promotional cycles.
• Ability to work effectively in a collaborative environment.

Responsibilities

• Develop and implement marketing strategies aligned to global direction and local market needs.
• Manage full end‑to‑end campaign execution across digital and traditional channels.
• Conduct market and competitor analysis to inform strategy.

Skills

Strategic marketing expertise

Digital marketing

Project management

Social media proficiency

Creative problem-solving

Communication skills

Education

Relevant marketing degree

Tools

Analytics tools

Job description

A leading footwear distributor in Germiston is seeking a Marketing Specialist to manage comprehensive marketing strategies for a flagship brand. The role involves overseeing campaigns, collaborating with graphic designers, and adapting global strategies to the local market. Ideal candidates should have 3–5 years in marketing management within the footwear or fashion sector, along with strong project management and communication skills. This position operates within a fast-paced, creative environment focused on brand growth.