Marketing Manager

Pro Select Consulting; Durban; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading retail recruitment firm is seeking a Marketing Manager to oversee brand, digital, content, and customer experience across two retail brands. This role requires a hands-on leader with over 8 years of experience in senior marketing roles. Key responsibilities include leading a high-performing team, owning the online customer journey, and managing brand partnerships. Strong experience in retail or consumer brands, especially in fashion or lifestyle, is preferred. The position is based in Durban, South Africa.

Qualifications

• 8+ years experience in senior marketing, brand, or customer experience roles.
• Proven experience leading and managing people.
• Strong retail or consumer brand background (fashion/lifestyle preferred).

Responsibilities

• Lead, coach, and develop a cross-functional marketing and support team.
• Set clear direction, priorities, and delivery timelines.
• Own the end-to-end online customer journey.

Skills

Leadership

Digital marketing strategy

Data-driven decision making

Customer experience management

Brand management

Job description

Overview

Our client in the retail industry is hiring a Marketing Manager, the Marketing Manager will be responsible for end-to-end brand, digital, content, and customer experience leadership across two retail brands. This role consolidates responsibilities traditionally split across Digital Marketing, Brand Management, and Content Leadership, while also owning customer experience, in-store marketing alignment, visual merchandising support, and brand partnership management. The role requires a commercially driven, hands-on leader who can operate at both strategic and operational levels, while leading and developing a high-performing team and delivering consistent brand and customer outcomes across online and physical retail channels.

Key Responsibilities

• Lead, coach, and develop a cross-functional marketing and support team to drive performance and accountability.
• Set clear direction, priorities, and delivery timelines across the marketing function.
• Own the end-to-end online customer journey, ensuring a seamless, high-quality website and checkout experience.
• Optimize customer pathways, UX, and conversion based on data, feedback, and behavior insights.
• Act as a senior escalation point for post-purchase customer experience issues, including returns and refunds.
• Define and lead the digital marketing strategy across paid and organic channels for both brands.
• Oversee email, SMS, and owned-channel communications to drive retention, engagement, and conversion.
• Manage paid media budgets, agency partners, and performance, taking full accountability for ROAS.
• Act as brand custodian, ensuring consistent brand execution across digital, in-store, and customer touchpoints.
• Support in-store marketing initiatives, including new store openings and targeted campaigns for underperforming stores.
• Provide strategic oversight of content creation, including campaign planning, photography, and videography.
• Ensure all content aligns with brand CI, tone of voice, and creative standards across channels.
• Partner with merchandising teams to deliver effective visual merchandising assets and in-store execution.
• Manage production, distribution, and quality control of visual and marketing assets across the store network.
• Own and manage strategic brand partner relationships, including planning, reporting, invoicing, and performance optimization.

Personal Attributes

• 8+ years experience in senior marketing, brand, or customer experience roles
• Proven experience leading and managing people
• Strong retail or consumer brand background (fashion/lifestyle preferred)
• Experience working across online and physical retail environments
• Demonstrated ability to manage multiple priorities across more than one brand
• Strong commercial acumen and data-driven decision-making capability