Junior Sales Representative

Red Ember Recruitment (PTY) Ltd; Centurion; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A recruitment agency is seeking a Junior Sales Representative to support a Retail Sales Team in Centurion, South Africa. The successful candidate will assist clients with product selection while ensuring compliance with South African firearms legislation. Ideal for individuals passionate about the firearms industry who seek to develop commercial skills in a retail environment. Candidates should have at least 2 years of retail experience and be fluent in English, with additional language skills advantageous. The role offers full-time employment.

Qualifications

• Fluent in English; Afrikaans or other languages beneficial.
• Minimum 2 years experience in retail or sales; firearms experience advantageous.
• Strong attention to detail regarding legal documentation.

Responsibilities

• Support Retail Sales Team by delivering excellent customer service.
• Ensure compliance with Firearms Control Act and company policies.
• Build rapport with clients and assist with product selection.

Skills

Sales Experience

Customer Service

Negotiation

Time Management

Product Demos

Education

Matric (National Senior Certificate) or equivalent

Job description

Red Ember Recruitment is seeking on behalf of our client a Junior Sales Representative to support the Retail Sales Team by delivering excellent customer service assisting clients with product selection and ensuring full compliance with South African firearms legislation and company policies.

This entry-level role is ideal for candidates who are passionate about the firearms industry customer-focused and eager to develop strong commercial and compliance skills within a regulated retail environment.

Customer Service & Sales (80%)

• Greet and engage customers in a professional and friendly manner.
• Build rapport with clients and identify their needs and preferences.
• Recommend suitable firearms ammunition accessories reloading equipment and training options.
• Demonstrate product features specifications and safe handling procedures.
• Accurately process sales transactions through POS and e-commerce systems.
• Ensure all pricing discounts (with management approval) and documentation are correctly applied.
• Follow up with potential customers, qualify sales leads and schedule appointments or range demonstrations.
• Promote complementary products such as holsters cleaning kits optics and reloading components.
• Upsell training courses membership programs or other value-added services.

Compliance & Documentation (10%)

• Ensure all firearm sales comply with the Firearms Control Act NCACC regulations and company policies.
• Collect verify and lodge all required documentation for firearm transfers and collections.
• Maintain accurate and secure records in line with legal and internal compliance standards.
• Assist with periodic audits and inspections; rectify documentation issues under manager supervision.

Inventory & Merchandising (5%)

• Assist with stockroom management: receiving deliveries unpacking labelling and conducting stock counts.
• Maintain showroom presentation and merchandising standards ensure products are clean tagged and displayed safely.
• Report low-stock damaged goods or compliance issues to the General / Procurement Manager.

Training & Development (2.5%)

• Complete mandatory compliance and product training within specified timeframes.
• Attend product briefings and supplier training sessions to build product knowledge.

Teamwork & Administration (2.5%)

• Work collaboratively with colleagues across sales range training and admin teams.
• Support marketing initiatives (e.g. in-store promotions events social media content where requested).
• Perform administrative tasks (filing data entry scheduling appointments) as required.

Key Performance Indicators (KPIs)

• Monthly sales revenue (individual target)
• Units sold (firearms Reloading machines accessories and components) per month.
• Conversion rate number of sales divided by customer enquiries/appointments.
• Average transaction value (ATV).
• Customer satisfaction score / Net Promoter Score (NPS).
• Accuracy of compliance paperwork (target: 100% for sensitive documentation).
• Stock reconciliation variance (target: 1%).
• Number of new customer registrations / leads captured per month (Pipeline).
• Attendance and completion of mandatory training by due dates.
• Number of product knowledge certifications attained.

Requirements

• Matric (National Senior Certificate) or equivalent.
• Valid South African ID and legal right to work in South Africa.
• Minimum 02 years experience in retail or sales role; experience in firearms or outdoor/sporting goods retail advantageous.
• Must be fluent in English Afrikaans / Other languages beneficial.

Desirable

• Previous exposure to firearms retail range operations. - Basic understanding of the Firearms Control Act (Act 60 of 2000) processes.
• Familiarity with POS systems and Microsoft Office or similar.

Skills and Competencies

• Sales & Commercial.
• Customer-focused with strong interpersonal and persuasive communication skills.
• Good negotiation and objection-handling abilities. - Results-orientated with a proactive approach to meeting targets.
• Technical & Compliance.
• Strong attention to detail especially regarding legal documentation and procedures.
• Comfortable learning and applying firearm safety and compliance protocols.

Personal Attributes

• High integrity trustworthy and respectful of confidential information.
• Reliable punctual and able to work flexible hours including weekends when required.
• Team player who can also work independently with minimal supervision.
• Legal & Safety Requirements - Must adhere to the companys firearm safety policy at all times.
• Employees may be required to pass a background or internal vetting process depending on company policy.
• Must comply with the Firearms Control Act relevant to retail firearm sales and transfers.
• Where the role involves handling live firearms employees must hold or obtain the required competency certification and authorisation before performing such duties.

Required Skills:

Greet and engage customers in a professional and friendly manner. Build rapport with clients and identify their needs and preferences. Recommend suitable firearms ammunition accessories reloading equipment and training options. Demonstrate product features specifications and safe handling procedures. Accurately process sales transactions through POS and e-commerce systems. Ensure all pricing discounts (with management approval) and documentation are correctly applied. Follow up with potential customers qualify sales leads and schedule appointments or range demonstrations. Promote complementary products such as holsters cleaning kits optics and reloading components. Upsell training courses membership programs or other value-added services.

Required Education:

Matric (National Senior Certificate) or equivalent.

Key Skills
Sales Experience,B2B Sales,Time Management,Customer Service,Cold Calling,Retail Sales,Territory Management,Upselling,Product Demos,Outside Sales,Medicare,negotiation

Employment Type : Full Time

Experience: years

Vacancy: 1