Brand Manager - Piron

BCE Foods; Gauteng; On-site; ZAR 500,000 - 700,000; Full time

Job summary

A leading food company based in Johannesburg is seeking a Brand Manager to champion the Pidom brand. This role involves developing strategies to maximize profits, managing customer relationships, and driving sales growth through excellent service. The ideal candidate has a strong background in brand management, relevant qualifications, and several years of experience in the culinary field.

Qualifications

• Three – five years proven work experience as a chef.
• Three – five years direct work experience in a similar capacity in similar industries.
• Experience in building and nurturing brands is highly desirable.

Responsibilities

• Responsible for the promotion and sales of the Pidom brand.
• Achieve sales targets and increase market share via excellent customer service.
• Develop sales presentations and product demonstrations for customers.
• Maintain current knowledge of market conditions and competition.

Skills

Energetic and passionate about the brand

High accuracy levels and strong attention to detail

Strong communication skills for engaging at a senior level

Service delivery and outcomes driven

Superior Critical Thinking and Problem-Solving skills

Ability to think creatively and innovatively

Education

Grade 12 (or equivalent)

Relevant professional cookery / tertiary qualification

Job description

A vacancy currently exists for the position of Brand Manager Pidom based at our Johannesburg Branch.

This position is responsible to champion and drive the success of the Pidom brand and solutions and to develop strategies with the goal of growing and maximizing the Pidom brand’s profits and share in the market while ensuring customers are satisfied.

The job represents a balanced customer relationship management effort involving sales and account management, product knowledge assistance, problem solving and solutions to the market.

Main Duties Include but Are Not Limited To:

• Responsible for the promotion and sales of the Pidom brand.
• Responsible to understand the market and customers.
• Achieve sales targets and increase market share via excellent customer service, appropriate sales and marketing activities, and effective stock management.
• Maintain a current knowledge of market conditions and competition.
• Responsible to maintain and grow the dealer network for Pidom.
• Responsible to maintain and grow the end user network for Pidom.
• Set up and deliver sales presentations, product/service demonstrations and other sales solutions to customers and various decision-making audiences, including cooking demonstrations.
• Appropriately communicate the brand identity and corporate position to target markets.
• Maintain an up-to-date knowledge of competitors’ products, services, and solutions for comparison.
• Responsible for weekly/monthly/quarterly sales data and reports.
• Manage sales, margins, inventory levels, and purchasing to maximize development rollout guides, training materials, and implementation plans for new products when needed.
• Identify opportunities across various market segments and develop action plans to improve performance in all market segments.
• Develop reports for evaluating the profitability of products.
• Track performance on all SKUs for Pidom.
• Develop a monthly promotional calendar to enhance sales and profits and present it for approval.
• Conduct dealer visits to monitor product performance and make recommendations.
• Build and maintain end user relationships and develop action plans to improve demand and sales within the end user market.
• Develop forecasts to ensure proper inventories are maintained in the warehouse.

Qualifications

• Grade 12 (or equivalent) - Essential
• Relevant professional cookery / tertiary qualification or an acceptable combination of education and professional cookery experience - Essential
• Three – five years proven work experience as a chef – Essential.
• Three – five years direct work experience in a similar capacity in the same or similar industries.
• Experience in building and nurturing brands (highly desirable)
• Driver’s license
• Excellent understanding of market and customer
• Able to travel regularly.
• Business acumen and good understanding of business processes and functions
• Strong work ethic

Skills and Experience

• Energetic and passionate about the brand.
• High level of energy and enthusiasm.
• Service delivery and outcomes driven.
• High accuracy levels and strong attention to detail.
• Strong communication skills for engaging at a senior level.
• Strong administration skills.
• Ability to meet tight deadlines.
• Able to work individually and as part of a team.
• Ability to contribute to setting and achieving of budgets.
• Highly effective in building and maintaining customer and supplier relationships.
• Superior Critical Thinking and Problem-Solving skills - resourceful at achieving objectives/ results despite obstacles. Able to sort through complex data to identify the core issues and develop a plan of action to resolve them.
• Strong communication and influence skills – clear, concise, and persuasive in style.
• Energized by an entrepreneurial environment – not afraid to do things themselves to get things done. Comfortable making decisions with limited information and resources.
• Self-reliant/proactive and has a pioneering spirit.
• Takes initiative and follows-through on commitments to achieve results.
• Strong research skills
• Analytical skills - ability to convert analysis into insights, sustainable strategies, and actionable plans.
• Ability to think creatively and innovatively.
• Professional judgment and discretion that comes from years of experience in the field.
• Excellent self-motivation