Ad Tech Strategy Lead: AI-Driven Growth & Programmatic

Media24; Wes-Kaap; On-site; ZAR 95 000 - 135 000; Full time

Job summary

A leading media company in South Africa is seeking a Head of Ad Tech to lead its advertising technology strategy. The successful candidate will drive innovations in programmatic advertising and lead a high-performing team. Required qualifications include an Honours degree in a relevant field and extensive experience in digital advertising, encompassing leadership roles with P&L responsibility. This position combines strategic oversight with technical expertise, aimed at maximizing revenue and operational efficiency.

Qualifications

• At least six years of progressive experience in digital advertising or ad tech.
• Minimum four years in senior leadership managing ad tech teams.
• Experience with data privacy regulations like GDPR and CCPA.

Responsibilities

• Develop and execute ad tech strategy aligned with business objectives.
• Architect and maintain ad tech platforms for efficiency.
• Build and mentor a high-performing ad tech team.
• Drive user acquisition and manage relationships with ad tech vendors.

Skills

Technical expertise in programmatic advertising ecosystems

Leadership skills

Analytical and problem-solving abilities

Outstanding communication skills

Education

Honours degree in Computer Science, Engineering, or Mathematics

Tools

Google Ad Manager

SQL

Python/R

Job description

A leading media company in South Africa is seeking a Head of Ad Tech to lead its advertising technology strategy. The successful candidate will drive innovations in programmatic advertising and lead a high-performing team. Required qualifications include an Honours degree in a relevant field and extensive experience in digital advertising, encompassing leadership roles with P&L responsibility. This position combines strategic oversight with technical expertise, aimed at maximizing revenue and operational efficiency.