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Marketing Communication Officer | Up to $3.6k Basic + Bonus | Central
Job summary
A leading marketing firm in Singapore seeks a skilled marketer to drive passenger sales revenue across Asia and Oceania. The role involves formulating communication strategies, managing websites, and executing marketing campaigns. The ideal candidate has at least 2 years of relevant experience, strong HTML knowledge, and a background in email marketing. Familiarity with design tools like Canva is beneficial. Competitive package offered.
Qualifications
- Minimum 2 years' experience in marketing or relevant role.
- Knowledge of web design and HTML.
- Ability to travel within Asia and Oceania.
Responsibilities
- Generate and achieve passenger sales revenue.
- Formulate market communication strategy.
- Manage website and eDM according to strategy.
Skills
Tools
Job Order: 1132024
- Responsible for generating, increasing and achieving passenger sales revenue target in Asia and Oceania region.
- Formulate market communication strategy including owned media website and electronic direct marketing (eDM) strategies in line with company policy and direction.
- Manage website and eDM in line with market communication strategy.
- Drive end-to-end campaign execution in collaboration with cross-functional teams and external partners.
- Analyze the performance of those media regularly through various data, reports, market intelligence, to plan and conduct countermeasures.
- Lead the responsible markets based on understanding of market differentials, potentials and trends for further improvements.
- Plan the annual budget to maximize profit.
- Co-ordinate with Branch offices, the region Head Office and external business partners.
- Provide other administrative functions for the related duties.
- Min 2 years' work experience in marketing, website operation or relevant role.
- Fundamental knowledge of web design and HTML.
- Open to travel in Asia and Oceania region including Japan for business.
- Knowledge of CMS (Content Management System) operation.
- Experience running email marketing campaigns utilizing Salesforce Marketing Cloud.
- Familiarity with content management using Adobe Experience Manager (AEM).
- Experience creating simple creatives using tools such as Canva.
- Demonstrated ability to improve the effectiveness of marketing campaigns.
- Experience in the airline related industry will be an advantage.
We are regret that only shortlisted candidate will be notified.
However, rest assured that all applications will be updated to our resume bank for future opportunities.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.