Social Media Marketing Executive [Paya Lebar | 5 days | Up to $3000] - LCYL

THE SUPREME HR ADVISORY PTE. LTD.; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A recruitment consultancy in Singapore is seeking a Marketing Executive to enhance brand visibility and engagement through innovative digital marketing strategies. The role involves developing data-driven campaigns, managing social media content, and understanding branding principles. Candidates should have a diploma in Marketing and at least one year of experience in social media marketing, with skills in website management and video content creation being advantageous.

Qualifications

• Minimum 1 year of experience in SMM focusing on Facebook, Instagram, TikTok.
• Experience in website management and video content creation is an advantage.
• Adept in leveraging emerging digital trends and technologies.

Responsibilities

• Develop and implement data-driven marketing strategies.
• Analyze marketing data to drive measurable business outcomes.
• Lead content creation and manage social media platforms.
• Conduct competitive analysis and refine strategies.

Skills

Data-driven marketing strategies

SEO content writing

Social media management

Video production

Audience engagement

Education

Min diploma in Marketing

Tools

WIX

Google Ads

Social Media Platforms

Job description

Marketing Executive (SMM Digital Marketing)

Basic: $2500-$3000
Working Days: Mon-Fri 9-6pm (occasionally half SAT till 1pm if need)
Location: Paya Lebar

Roles & Responsibilities

• Develop and implement data-driven marketing strategies to enhance brand visibility, audience engagement, and conversion rates across digital platforms.
• Analyze and interpret marketing data to extract actionable insights that drive measurable business outcomes.
• Lead content creation and social media management, including regular posting on Facebook, Instagram, TikTok, and the company website.
• Successfully reduced Google Ads campaign budget by 50% while increasing clicks by 20%, surpassing KPI targets and significantly improving ROI through strategic audience targeting.
• Write SEO-optimized blog posts and articles, resulting in a 45% increase in organic traffic and improved keyword rankings on Google SERPs.
• Boosted social media following and engagement through consistent, relevant, and platform-tailored content.
• Conceive and execute innovative marketing campaigns, following through from ideation to implementation and performance analysis.
• Conduct competitive analysis, adapting and refining effective strategies observed in the market to stay ahead of industry trends.
• Create compelling content with a creative flair, ensuring alignment with brand standards and voice.
• Increase social media leads by 35% through influencer collaborations and targeted paid advertising.
• Adept in video production, including filming and editing for promotional content and social media ads.
• Maintain and optimize the company website using WIX, regularly updating with the latest projects, news, and company milestones.
• Operate independently with minimal supervision, proactively seeking guidance from the CEO when necessary and maintaining a high level of initiative and accountability.
• Understand and apply branding principles, contributing to the company’s ongoing branding journey to strengthen market positioning.

Requirements

• Min diploma in Marketing
• 1yr Experience in SMM, for Facebook, Instagram, Tiktok
• With Website management exp + Video Content creation will be an advantage
• Adept at leveraging emerging digital trends and technologies, as required to do content creation on Social Media Platform & Social media Marketing frequently.

Cheong Yeat Long | R25145358

The Supreme HR Advisory Pte Ltd | EA 14C7279