Strategic Fragrance Marketing Leader

Bebeemarketing; Estado de México; Presencial; MXN 800,000 - 1,200,000; Jornada completa

Descripción de la vacante

A leading marketing firm in Mexico seeks a Marketing Manager to spearhead initiatives within the FMCG industry. The successful candidate will lead a high-performing team, develop marketing strategies, and liaise with key clients, ensuring alignment with market trends and consumer needs. The role requires a creative thinker with strong leadership abilities and excellent communication skills in English. A minimum of 5 years' experience in marketing is essential. This is an exciting opportunity to shape brand narratives in a dynamic environment.

Formación

• Minimum of 5 years of experience in marketing, brand strategy, or innovation, preferably in FMCG.
• Strong leadership skills with experience in team management.
• Excellent presentation skills in English.

Responsabilidades

• Lead and develop a high-performing regional marketing team.
• Build and execute marketing strategies aligned with customer needs.
• Collaborate with key FMCG clients for market analysis.

Conocimientos

Leadership skills

Creative mindset

Storytelling abilities

Strategic thinking

Communication skills

Descripción del empleo

Marketing professionals are in high demand, and this role presents an excellent opportunity to lead a talented team of marketers in a dynamic environment.

As Marketing Manager, you will drive strategic initiatives and collaborate closely with key FMCG clients to deliver fragrance solutions that inspire and perform. The ideal candidate will have a proven track record in marketing, brand strategy, or innovation, preferably within the fragrance or FMCG industry.

Strong leadership skills, combined with a creative mindset and strong storytelling abilities, will be essential for success in this role.

About the Role

This position requires a passionate and strategic leader who can translate consumer insights into compelling brand and product strategies.

You will be responsible for building and executing marketing strategies aligned with customer needs, market trends, and innovation capabilities pipeline.

Key Responsibilities

• Lead and develop a high-performing regional marketing team, fostering creativity, collaboration, and strategic thinking.
• Build and execute marketing strategies aligned with customer needs, market trends, and innovation capabilities pipeline.
• Partner with key FMCG clients to deliver market analysis and connect brands to fragrance concepts and storytelling.
• Translate consumer insights into actionable ideas to support creative briefs.
• Cross-functionally collaborate with sales, perfumery, consumer insights, and global marketing teams.
• Support the development of presentations, workshops, and storytelling tools for customer engagement.
• Monitor market dynamics, competitor activity, and emerging trends in scent categories.
• Represent at customer meetings and internal forums.

Requirements

• A minimum of 5 years of experience in marketing, brand strategy, or innovation, preferably within the fragrance or FMCG industry.
• Strong leadership skills with experience managing teams and mentoring talent.
• Passionate about fragrances, consumer behavior, and the categories in the FMCG industry.
• Strategic thinker with a creative mindset and strong storytelling abilities.
• Excellent communication and presentation skills in English.
• Comfortable working in a fast-paced, matrixed, and multicultural environment.