Product Manager Melanoma & Head & Neck

BBVA; Ciudad de México; Presencial; MXN 529,000 - 795,000; Jornada completa

Descripción de la vacante

A leading healthcare company seeks an experienced marketing professional for their oncology team in Mexico City. The role involves managing Oncology franchise products, developing marketing strategies, and collaborating with sales teams to ensure effective execution. Strong analytical, interpersonal, and planning skills are essential. Fluency in multiple languages, including Spanish or English, is desired. This position offers an opportunity to make a significant impact on business growth in the oncology space.

Formación

• Experience in managing oncology products, especially in Melanoma and Head & Neck.
• Ability to develop and implement marketing plans.
• Fluency in German, French, Spanish, or other listed languages.

Responsabilidades

• Lead and develop the Marketing Plan for the Oncology franchise.
• Conduct market analysis to inform strategic decisions.
• Establish communication channels with Sales Force and internal teams.

Conocimientos

Analytic capabilities

Interpersonal relations

Capability to execute

Planning

Strategic vision

Communication

Descripción del empleo

Our company is a global healthcare leader with a diversified portfolio of prescription medicines, vaccines, biologic therapies, and consumer care and animal health products. Today, we are building a new kind of healthcare company - one that is ready to help create a healthier future for all of us. Our ability to excel depends on the integrity, knowledge, imagination, skill, diversity and teamwork of people like you. To this end, we strive to create an environment of mutual respect, encouragement and teamwork. As part of oncology team, you’ll have the opportunity to collaborate with talented and dedicated colleagues while developing and expanding your career.

Main Objectives

• Manage products of the Oncology franchise, with a main focus on Melanoma and Head & Neck.
• Develop strategies for launching new products.
• Maximize the results of the business, leading indications in scope.
• Exercise joint leadership in business expansion projects involving Private Access.
• Exercise joint leadership in business expansion projects involving Public Access, including public accounts on Municipal and State levels.

Main Responsibilities

• Lead and develop a complete Marketing Plan.
• Develop and implement a bio‑marker plan.
• Develop and intensify Sales Force Training Programs.
• Liaise between the Training and the Medical areas to establish a training plan that ensures a proper level of knowledge and empowers the Sales Force according to the product’s needs.
• Perform brand management work in close coordination with other areas of the company (Regulatory, Manufacturing, Medical, Promotion, Commercial, Market Intelligence, Finance and others), thus ensuring excellent quality in the execution of the Marketing Plan.
• Begin the knowledge and preparation work for pre‑marketing/pre‑launching of new products, performing in harmony with the global team and with local areas.
• Establish a frequent communication channel with the Sales Force, with other internal clients and with department peers.
• Keep a constant follow‑up of the market/competitive movements and use this information in strategic decisions and/or in the route adjustments of our products.
• Develop and cultivate an excellent relationship level with opinion leaders.
• Establish a high standard of communications and relationship with the global team and ensure that the domestic market’s reality is understood and that its needs are properly passed on to the team members.
• Manage the available promotional resources consciously and responsibly and keep up a proper standard for managing P&L.

Skills

• Analytic capabilities (ability to synthesize ideas, map the market).
• Interpersonal relations (solid ability to work in teams and skilled in mobilizing people).
• Capability to execute (skill and discipline in the deliveries).
• Planning (prioritize activities clearly and in an organized manner).
• Strategic vision (interpret findings quickly and frequently anticipate the issues).
• Communication (skill in transmitting clearly and in customizing ideas).

Conduct

• BU/Company strategies are transformed into actions and/or business plans, thereby assuring their prompt execution.
• Decisions are made based on a broad vision of the dynamics of the business and of the market.
• Customers are approached within the region itself, as well as in other regions, in order to create a better understanding of the needs of each region, assess competitive actions, and address the plans according to the opportunities identified.
• Communicates clearly and adjusts his/her communication style according to the several audiences that are contacted.
• Approaches the Sales Force seeking feedback that can be of assistance towards a better strategic vision and tactical implementations.
• Creates strategic plans that are sustainable and foresee continuous growth.
• Monitors performance indicators and adjusts the actions topically and appropriately.
• Builds up relationships with key opinion leaders and maintains information exchange with them to adjust the strategic plan appropriately.
• Designs plans and strategies to neutralize the actions of competitors.
• Circulates easily in all different hierarchical levels even under stressful or conflictive circumstances.
• Adjusts the plans and redirects resources in the course of a project in order to adapt the strategy towards a change context.
• Values other people’s contributions and perspectives, even when they differ from his/her own point of view, when leading business‑sensitive situations and in managing people/teams.
• Uses People Management as part of the business strategy and objectives, by elaborating a plan that has clear objectives and follow‑up actions.
• Is recognized by others as being an influential leader of people.
• Recognizes existing barriers and problems within the organization and is able to create solutions related to structures and processes, which assures a sustained performance.

QUALIFICATION

Knowledge:

• German
• French
• Dutch
• Turkish
• Spanish
• Polish
• Portuguese
• Bulgarian
• Finnish
• Swedish