Head Of Marketing

Intelimotor; Monterrey; Presencial; MXN 600,000 - 800,000; Jornada completa

Descripción de la vacante

A leading automotive software company in Monterrey is seeking a Head of Marketing to drive all aspects of marketing strategy. The ideal candidate will manage planning, advertising, and public relations initiatives while ensuring program effectiveness. Candidates should possess a Bachelor's degree in Marketing and at least 3 years of digital marketing experience, showcasing strong communication and project management skills. This full-time position offers a salary starting at $35,000 per month.

Formación

• 3+ years of experience in digital marketing in a startup or organization.
• Excellent written and verbal communication skills.
• Strong multitasking and project management skills.

Responsabilidades

• Manage all marketing efforts including planning, advertising, and public relations.
• Measure marketing program effectiveness and KPIs.
• Oversee marketing expenses and resources.

Conocimientos

Digital marketing

Social media

Project management

UX/UI design

Copywriting in English and Spanish

Educación

Bachelor's degree in Marketing

Herramientas

Google Ads

SEO/SEM

CRM

Descripción del empleo

About Us

Car Dealers, Automakers, Banks and other businesses use our software / apps to automate, optimize and increase profitability.

We are innovators and disruptors.

We changed the industry, and we are just getting started.

Description

As the Head of Marketing for Intelimotor®, you will manage all marketing efforts including planning, research, advertising, communications and public relations in line with our objectives.

Responsibilities

• Participate in organization-wide strategy planning and expand our thinking around the role of marketing in achieving growth
• Measure marketing program effectiveness and KPIs to drive continuous improvement in strategy and output
• Organize department meetings, conduct personnel reviews, and attend managerial meetings
• Oversee marketing expenses and resources including relationships with external vendors and advertising and media firms

Experience

• Digital marketing (inbound & outbound), social media, digital media planning, paid Ad (CPC, CPL, CPV, CPA ER), Google display & Ads, lead generation, content & community manager, SEO, SEM, CMS Web, CRM, brand strategy, offline marketing (ATL / BTL), sales funnel, public relations
• Project management and personnel in charge
• UX / UI design and optimization
• Graphic design with basic HTML and CSS knowledge
• Copywriting in English and Spanish

Qualifications

• Bachelor's degree or equivalent experience in Marketing
• 3+ years' in digital marketing in similar startup / organization
• Excellent written and verbal communication skills
• Excellent multitasking and project management skills

Tipo de puesto: Tiempo completo

Salario: A partir de $35, al mes

Horario

• Turno de 8 horas