Head of Digital Marketing - Remote Growth & Performance

TripleTen; A distancia; MXN 1,253,000 - 1,612,000; Jornada completa

Descripción de la vacante

A leading EdTech company in Mexico, Ciudad de México is looking for a Head of Digital Marketing to spearhead sustainable growth initiatives while reducing customer acquisition costs through enhanced performance marketing strategies. The ideal candidate will have a proven track record in paid advertising and a strong analytical background. This position offers high autonomy, a data-driven culture, and competitive compensation, with the opportunity to shape the entire digital marketing strategy in a fully remote setting.

Servicios

Competitive compensation package

Stock options for outstanding candidates

Fully remote collaboration

Formación

• Deep expertise in paid advertising across major platforms like Meta, Google, TikTok, and YouTube.
• Experience launching and scaling new performance marketing channels, including SEO, Partnerships, and Influencer Marketing.
• Strong analytical skills with experience in multi-touch attribution and performance measurement.

Responsabilidades

• Drive strategy and optimization for paid advertising channels.
• Scale influencer marketing operations and creator partnerships systematically.
• Launch and grow SEO and Partnership Marketing as new acquisition channels.

Conocimientos

Digital Marketing

Performance Marketing

B2B Sales

Marketing

SaaS

Customer Acquisition

Multichannel Marketing

Team Management

Public Speaking

Lead Generation

Descripción del empleo

A leading EdTech company in Mexico, Ciudad de México is looking for a Head of Digital Marketing to spearhead sustainable growth initiatives while reducing customer acquisition costs through enhanced performance marketing strategies. The ideal candidate will have a proven track record in paid advertising and a strong analytical background. This position offers high autonomy, a data-driven culture, and competitive compensation, with the opportunity to shape the entire digital marketing strategy in a fully remote setting.